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Mobile Video Services in the US, 2004-2009
In-Stat/MDR, May 2004, Pages: 49
The stars are beginning to align for mobile video services in the US. Key drivers behind the growth of mobile video include the promise of greater bandwidth on 3G networks, rapid advances in compression technologies, and new multimedia handset capabilities. With a number of limited deployments already underway in the US, In-Stat/MDR believes that market launches will accelerate in late 2004 and throughout 2005.
By 2009, mobile video services are expected to generate $5.4 billion in annual revenues, or approximately 14.9% of total wireless data revenues. 22.3 million Americans will be viewers of mobile video content, and 31.1 million will use video messaging services.
This report includes:
- Survey results and analysis from the Consumer Mobility Study, including level of interest in mobile video services, as well as user preferences for specific content, delivery mechanisms, and video applications. Also includes demographic and behavioral profiles of the market segments most interested in mobile video.
- Outline of In-Stat/MDRs Mobile Video Adoption Framework, including discussion of technology enablers, market trends, carrier business models, and consumer adoption patterns.
- Assessment of the supply-side market landscape, including profiles of technology vendors, as well as video content providers and application developers.
- US mobile video forecasts, reflecting significant growth in subscribers and revenue during the five-year period
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