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Tissue and Hygiene in Slovenia

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    Report

  • 48 Pages
  • March 2024
  • Region: Slovenia
  • Euromonitor International
  • ID: 2373429
Tissue and hygiene in Slovenia experienced significant growth in 2023 driven by heightened health and hygiene awareness among consumers. With ongoing concerns about cleanliness and sanitation, individuals are prioritising products such as wipes, tissues, and paper towels to maintain personal and environmental hygiene standards.

The Tissue and Hygiene in Slovenia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

TISSUE AND HYGIENE IN SLOVENIA
EXECUTIVE SUMMARY
  • Tissue and hygiene in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for tissue and hygiene?
MARKET INDICATORS
  • Table 1 Birth Rates 2018-2023
  • Table 2 Infant Population 2018-2023
  • Table 3 Female Population by Age 2018-2023
  • Table 4 Total Population by Age 2018-2023
  • Table 5 Households 2018-2023
  • Table 6 Forecast Infant Population 2023-2028
  • Table 7 Forecast Female Population by Age 2023-2028
  • Table 8 Forecast Total Population by Age 2023-2028
  • Table 9 Forecast Households 2023-2028
MARKET DATA
  • Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
  • Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
  • Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2019-2023
  • Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2020-2023
  • Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2018-2023
  • Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2018-2023
  • Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2023
  • Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2023-2028
  • Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
MENSTRUAL CARE IN SLOVENIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Rising demand for menstrual care products
  • Procter & Gamble continues to dominate with the Always brand
  • Consumers’ increasing price sensitivity boosts demand for private label
PROSPECTS AND OPPORTUNITIES
  • Focus on teenagers and younger females
  • Embracing sustainability
  • E-commerce and technological integration
CATEGORY DATA
  • Table 19 Retail Sales of Menstrual Care by Category: Value 2018-2023
  • Table 20 Retail Sales of Menstrual Care by Category: % Value Growth 2018-2023
  • Table 21 NBO Company Shares of Retail Menstrual Care: % Value 2019-2023
  • Table 22 LBN Brand Shares of Retail Menstrual Care: % Value 2020-2023
  • Table 23 Forecast Retail Sales of Menstrual Care by Category: Value 2023-2028
  • Table 24 Forecast Retail Sales of Menstrual Care by Category: % Value Growth 2023-2028
NAPPIES/DIAPERS/PANTS IN SLOVENIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Declining birth rates and eco-friendly alternatives
  • Fragmented competitive landscape and growing popularity of private label
  • Bulk purchases and convenience
PROSPECTS AND OPPORTUNITIES
  • Declining birth rates and changes in nappy preferences
  • Rise of disposable pants and convenience
  • Changing retail landscape and e-commerce growth
CATEGORY DATA
  • Table 25 Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
  • Table 26 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023
  • Table 27 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2019-2023
  • Table 28 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2020-2023
  • Table 29 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2023-2028
  • Table 30 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2023-2028
RETAIL ADULT INCONTINENCE IN SLOVENIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Rising demand driven by ageing population
  • Tena Brand retains dominance amidst increasing competition
  • Continued growth in light adult incontinence products
PROSPECTS AND OPPORTUNITIES
  • Lifestyle factors to drive growth
  • Addressing the needs of younger consumers
  • Rise of e-commerce channels
CATEGORY DATA
  • Table 31 Sales of Retail Adult Incontinence by Category: Value 2018-2023
  • Table 32 Sales of Retail Adult Incontinence by Category: % Value Growth 2018-2023
  • Table 33 NBO Company Shares of Retail Adult Incontinence: % Value 2019-2023
  • Table 34 LBN Brand Shares of Retail Adult Incontinence: % Value 2020-2023
  • Table 35 Forecast Sales of Retail Adult Incontinence by Category: Value 2023-2028
  • Table 36 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2023-2028
RX/REIMBURSEMENT ADULT INCONTINENCE IN SLOVENIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Growing demand in healthcare settings
  • Urbanisation drives awareness and diagnosis
  • Impact of inflation and economic crisis on healthcare seeking behaviour
PROSPECTS AND OPPORTUNITIES
  • Expanding product area driven by demographic shifts
  • Innovations in treatment options
  • Challenges in healthcare access
CATEGORY DATA
  • Table 37 Sales of Rx/Reimbursement Adult Incontinence: Total Value MSP 2018-2023
  • Table 38 Sales of Rx/Reimbursement Adult Incontinence: Total Value MSP Growth 2018-2023
  • Table 39 Forecast Sales of Rx/Reimbursement Adult Incontinence: Total Value MSP 2023-2028
  • Table 40 Forecast Sales of Rx/Reimbursement Adult Incontinence: Total Value MSP Growth 2023-2028
WIPES IN SLOVENIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Growth in demand for wipes driven by hygiene awareness
  • Brand dominance amidst rising private label popularity
  • Preference for bulk buying amidst inflationary pressures
PROSPECTS AND OPPORTUNITIES
  • Diversification through soothing ingredients
  • E-commerce poised for gradual expansion
  • Heightened hygiene awareness to boost demand for cleaning wipes
CATEGORY DATA
  • Table 41 Retail Sales of Wipes by Category: Value 2018-2023
  • Table 42 Retail Sales of Wipes by Category: % Value Growth 2018-2023
  • Table 43 NBO Company Shares of Retail Wipes: % Value 2019-2023
  • Table 44 LBN Brand Shares of Retail Wipes: % Value 2020-2023
  • Table 45 Forecast Retail Sales of Wipes by Category: Value 2023-2028
  • Table 46 Forecast Retail Sales of Wipes by Category: % Value Growth 2023-2028
RETAIL TISSUE IN SLOVENIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Hygiene awareness and urbanisation drive growth
  • Rising demand for facial tissues amidst changing lifestyles
  • Paloma maintains dominance through continuous innovation
PROSPECTS AND OPPORTUNITIES
  • Cost-effective product innovations
  • Embracing the premiumisation trend
  • Continued growth of e-commerce
CATEGORY DATA
  • Table 47 Retail Sales of Tissue by Category: Value 2018-2023
  • Table 48 Retail Sales of Tissue by Category: % Value Growth 2018-2023
  • Table 49 NBO Company Shares of Retail Tissue: % Value 2019-2023
  • Table 50 LBN Brand Shares of Retail Tissue: % Value 2020-2023
  • Table 51 Forecast Retail Sales of Tissue by Category: Value 2023-2028
  • Table 52 Forecast Retail Sales of Tissue by Category: % Value Growth 2023-2028
AWAY-FROM-HOME TISSUE AND HYGIENE IN SLOVENIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Bulk purchases of away-from-home toilet paper
  • Surging demand for away-from-home adult incontinence products
  • E-commerce facilitates away-from-home product procurement
PROSPECTS AND OPPORTUNITIES
  • Economic growth and urbanisation to drive demand
  • Tourism boom as a catalyst for growth
  • Surge in demand for away-from-home paper towels
CATEGORY DATA
  • Table 53 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
  • Table 54 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023
  • Table 55 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2018-2023
  • Table 56 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2023
  • Table 57 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2023-2028
  • Table 58 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2023-2028