Australia Telecommunications Report Q1 2013

  • ID: 2373686
  • January 2013
  • Region: Australia
  • 108 pages
  • Business Monitor International
1 of 4


  • Company Monitor
  • Operator Profiles
  • SingTel Optus
  • Telstra
  • MORE

BMI View

The Australian telecommunications industry is one of the highest value markets in Asia Pacific and even the world, underpinned by high incomes and strong uptake of higher value services such as broadband and smartphone handsets. However, subscription growth opportunities are severely limited in the years ahead due to the highly saturated nature of the market. Operators are increasingly focused on value generation strategies, although the drop in ARPUs in Q312 demonstrates this has yet to pay off dramatically. However, the market is currently seeing high levels of investment in next generation broadband technologies which we believe will buoy ARPUs through 2013.

Key Data

- While full data was not available for all the main operators, Optus and Vodafone have released Q312 data. Optus finished Q312 with 9.5mn mobile subscribers, and Vodafone with 3.2mn.

- Optus ARPU remained unchanged on Q212, at AUD43, down 8.5% y-o-y.

- The number of internet subscribers in Australia grew to 12mn. Of these, 11.6mn were broadband connections, of which 4.6mn were DSL, 5.9mn mobile, and 917,000 cable.

Key Trends And Developments

Telstra and Vodafone READ MORE >

Note: Product cover images may vary from those shown
2 of 4


  • Company Monitor
  • Operator Profiles
  • SingTel Optus
  • Telstra
  • MORE

Executive Summary 5

SWOT Analysis 7

Australia Mobile SWOT 7

Australia Wireline SWOT 8

Australia Political SWOT 9

Australia Economic SWOT 9

Australia Business Environment SWOT 10

Risk/Reward Ratings 11
Table: Asia Pacific Telecoms Risk/Reward Ratings Q113 15

Australia 15

Industry Forecast Scenario 17

Mobile 17
Table: Telecoms Sector - Mobile - Historical Data & Forecasts 17

Table: Telecoms Sector - Mobile ARPU - Historical Data & Forecasts (AUD) 19

Fixed Line 21
Table: Telecoms Sector - Fixed Line - Historical Data & Forecasts 21

Internet 23
Table: Telecoms Sector - Internet - Historical Data & Forecasts 23

Market Overview 25

Mobile 25

Regional Perspective 25
Table: Australia Mobile Market Regional Comparisons, 2011 25

Key Developments: 26

Mobile Growth 26

Market Shares 27

Usage 29

Networks 30

Mobile Content/Value-Added Services 34

Mobile Contract Wins 39

Mobile Operator Data 40
Table: Australia Market Overview 40
Table: Telstra 40
Table: Optus 41
Table: Vodafone Hutchison Australia 43

Mobile Content 44

Regional Outlook 44
Table: Selected NFC Developments, 2011 45

Fixed Line 50
Table: Telstra Fixed-Line Call Traffic 51

Internet 53
Table: Dial-up and Broadband Internet Subscriptions by Technology, December 2011 53
Table: Australian Broadband Market June 2010-Dec 2011 55

Wireline Contract Wins 62

Industry Trends & Developments 64

Regulatory Environment 68

Australia: Regulatory Bodies And Their Responsibilities 68

Legislation And Market Liberalisation 70

Licensing And Spectrum 72

Regulatory Developments 72

Competitive Landscape 76

Key Players 76
Table: Key Players - Australian Telecoms Sector 76
Table: Selected Operator Financial Parameters 76

Operator Profiles 77

Telstra 77

SingTel Optus 82

Vodafone Hutchison Australia (VHA) 87

Company Monitor 92
Table: Vendor Revenues (US$mn) 92
Table: Net Sales By Geography (EURmn) 93

NSN Selected Asia Activities 95
Table: Australia's Population By Age Group, 1990-2020 ('000) 98
Table: Australia's Population By Age Group, 1990-2020 (% of total) 99
Table: Australia's Key Population Ratios, 1990-2020 00
Table: Australia's Rural And Urban Population, 1990-2020 00

Glossary Of Terms 101
Table: Glossary Of Terms 01

BMI Methodology 103

How We Generate Our Industry Forecasts 03
Table: Key Indicators For Telecommunications Industry Forecasts 03

Telecoms Business Environment Ratings 05

Risk/Reward Ratings Methodology 05
Table: Ratings Indicators 06

Weighting 07
Table: Weighting Of Indicators 07

Sources 07

Note: Product cover images may vary from those shown
3 of 4

Operator Profiles
SingTel Optus
Vodafone Hutchison Australia (VHA)
Company Monitor
NSN Selected Asia Activities

Note: Product cover images may vary from those shown
4 of 4
Note: Product cover images may vary from those shown


  • Quick Help: The report will be emailed to you. The report is sent in PDF format. This is a single user license, allowing one specific user access to the product.


If you have a more general question about our products please try our



Our Clients

  • Intel Corporation
  • Autodesk, Inc.
  • Hewlett-Packard Company
  • Ahlstrom Corporation
  • 3M Company
  • SAP SE
  • Samsung Group Ltd.