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Bulgaria Information Technology Report 2013 - Product Image

Bulgaria Information Technology Report 2013

  • Published: January 2013
  • Region: Bulgaria
  • 77 pages
  • Business Monitor International


  • Company Profiles
  • Dell
  • Hewlett-Packard
  • IBM
  • Microsoft Corporation
  • MORE

Executive Summary

BMI View: Bulgarian IT spending is estimated by BMI at around US$1.0bn in 2013, with single-digit growth in U.S. dollar terms from US$1.0bn in 2012. Bulgarian IT spending is forecast to record low single-digit growth in 2013 as businesses and consumers remain cautious due to the economic situation.

Trading conditions are still challenging for IT vendors, as consumers and businesses remain under pressure. There should still be areas of opportunity however, as despite budgetary stresses, government spending on ICT will continue in areas such as healthcare and e-taxation, supported by EU programmes.

Headline Expenditure Projections

Computer hardware sales: US$696mn in 2012 to US$713mn in 2013, +2% in US dollar terms. Forecast in US dollar terms upwardly revised due to macroeconomic factors but strong tablet sales will constrain sales of traditional notebooks.

Software sales: US$113mn in 2012 to US$120mn in 2013, +6% in US dollar terms. Forecast in US dollar terms upwardly revised due to macroeconomic factors and closer ties with EU partners and clients should increase demand.

IT services sales: US$195mn in 2012 to US$206mn in READ MORE >

Executive Summary 5

SWOT Analysis 7

Bulgaria IT Sector SWOT 7

Bulgaria Telecoms Industry SWOT 8

Bulgaria Political SWOT 9

Bulgaria Economic SWOT 10

Hungary Business Environment SWOT 10

Europe Risk/Reward Ratings 11
Table: Europe Risk/Reward Ratings 13

Europe IT Markets Overview 14

IT Penetration 14

Sectors And Verticals 19

Market Overview 23

Government Authority 23

Hardware 25

Software 28

Services 29

End-User Analysis 32

Industry Developments 32

Healthcare IT System 33

Industry Forecast 36
Table: Bulgaria IT Industry - Historical Data And Forecasts (US$mn unless otherwise stated), 2010-2017 38

Industry Forecast Internet 39

Internet 39
Table: Telecoms Sector - Internet - Historical Data & Forecasts 39

Competitive Landscape 41

Hardware 41

Software 42

IT Services 43

Macroeconomic Forecast 45
Table: Bulgaria - Economic Activity, 2011-2016 47

Company Profiles 48

IBM 48

Microsoft Corporation 53

Hewlett-Packard 58

Dell 64

Country Snapshot 69
Table: Bulgaria's Population By Age Group, 1990-2020 ('000) 70
Table: Bulgaria's Population By Age Group, 1990-2020 (% of total) 71
Table: Bulgaria's Key Population Ratios, 1990-2020 72
Table: Bulgaria's Rural And Urban Population, 1990-2020 72

BMI Methodology 73

How We Generate Our Industry Forecasts 73

IT Industry 73

IT Ratings - Methodology 74
Table: IT Business Environment Indicators 75

Weighting 76
Table: Weighting Of Components 76

Sources 76

Company Profiles
Microsoft Corporation

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