 |
Printer Friendly
Printed from http://www.researchandmarkets.com/reports/238334
Stakeholder Insight: Inflammatory Bowel Disease - Efficacy and Compliance Key to Maximizing Patient Share as Novel Biologics Wait in the Wings
|
Description: |
Introduction
The treatment of IBD is changing, as novel pipeline therapies make their way to market. Although biologics are making inroads, use of drugs such as steroids continues at significant levels. The convenience of Humira, the lower cost of CDP870, and the safety of Tysabri promise to alter radically the dynamics of this sector.
Scope
Assessment of epidemiological data and patient potential
Analysis of CD and UC treatment algorithms globally and by country, based on extensive primary research with 180 physicians
Country treatment trees showing treatment practices in the seven major markets
Investigation of physician perceptions of performance of existing therapies on key drug attributes
Highlights
Physicians underestimate significantly noncompliance rates in IBD. Noncompliance reflects major loss of revenues for companies in the IBD field, particularly if noncompliant patients do not fill prescriptions. Noncompliance of which physicians are unaware may also lead physicians to form poor opinions about the efficacy of IBD drugs.
Physician awareness of products in development for IBD varies widely, with products already launched for other indications unsurprisingly leading the way. Biologics score strongly on physician awareness, and ABT-874 stands out as a Phase II product that nevertheless enjoys good awareness.
Matching marketing messages to physician perceptions is likely to be successful perceptions are easier to reinforce than to change. Strong majorities of physicians believe Remicade is disease modifying, and that mesalamine products are chemopreventive. Physicians would be highly receptive to marketing focusing on these issues and messages.
Reasons to Purchase
Understand how noncompliance affects IBD revenues, particularly when physicians underestimate it
Match marketing messages to physician perceptions to reinforce positive perceptions about IBD products
Explore changing IBD treatment patterns across the seven major markets to understand differences in prescribing patterns |
|
Contents: |
CHAPTER 1 EXECUTIVE SUMMARY 3
Scope of the analysis 3
Insight into the IBD market 3
Conclusion 1 3
Conclusion 2 4
Conclusion 3 4
CHAPTER 2 INTRODUCTION AND SCOPE 11
Coverage of the Stakeholder Insight: Inflammatory Bowel Disease survey 11
Country treatment trees 12
Supporting data sets 12
Key stakeholder organizations 12
CHAPTER 3 COUNTRY TREATMENT TREES 14
US 16
Japan 20
France 24
Germany 28
Italy 32
Spain 36
UK 40
US 44
Japan 48
France 52
Germany 56
Italy 60
Spain 64
UK 68
CHAPTER 4 EPIDEMIOLOGY AND PATIENT SEGMENTATION 72
Disease definition and classification 72
CD 72
UC 73
Epidemiology of the IBD population 75
Segmentation of the IBD population 78
CD 78
Mild to moderate 78
Moderate to severe 78
Severe fulminant disease 79
Remission 79
UC 79
Mild 79
Moderate 79
Severe 79
CHAPTER 5 DIAGNOSIS AND TREATMENT OPTIONS 81
Diagnosis and severity 81
Diagnosis 81
Severity 82
Treatment rates 83
Influences on diagnosis and treatment rates 86
CHAPTER 6 PRESCRIBING TRENDS AND INFLUENCING FACTORS 88
CD prescribing trends 88
Global trends 88
Mild CD 92
Moderate CD 92
Severe CD 93
Topical ASAs and oral ASAs 93
Topical corticosteroids and oral, injectable and iv corticosteroids 96
Antibiotics 99
Immunosuppressants and biologics 101
Biologics in Japan 102
UC prescribing trends 106
Global trends 106
Mild UC 109
Moderate UC 110
Severe UC 111
Topical ASAs and oral ASAs 111
Topical corticosteroids and oral, injectable, and iv corticosteroids 114
Antibiotics 117
Immunosuppressants 119
Changes in therapy 120
Monotherapy and combination therapy 120
Progression to second- and third-line therapy 122
Factors influencing physician decision making 125
Physician perceptions of drug class performance on factors influencing prescribing in CD 128
Relative performance of major classes in CD 128
ASAs in CD 130
Corticosteroids in CD 133
Immunosuppressants in CD 136
Remicade in CD 140
Physician perceptions of drug class performance on factors influencing prescribing in UC 143
Relative performance of major classes in UC 143
ASAs in UC 145
Corticosteroids in UC 148
Immunosuppressants in UC 151
Biologics and other IBD therapies: uses, influences and issues 154
Remicade: second or third line? 155
Remicade: optimal methods of use 156
Remicade: length of use in maintenance therapy 160
Remicade: loss of response 161
Remicade: restoring response 162
Remicade: disease modifying? 165
Remicade: increased risk of infection or cancer? 167
Remicade: reserved for those who fail traditional immunosuppressants? 169
Remicade: effective in episodic use? 171
Remicade: episodic use justified due to lower costs? 173
Remicade: under pressure to limit use to episodic use? 175
Remicade: effective in UC? 177
Remicade: safety concerns limit use? 179
Remicade: price limits use? 181
Probiotics and ASAs 183
Probiotics: efficacious in CD? 183
Probiotics: efficacious in UC? 185
ASAs: effective in cancer prevention? 187
CHAPTER 7 IMPROVING TREATMENT OUTCOMES 190
Treatment outcomes 190
Compliance 191
Unmet needs 195
New product development 198
APPENDIX A 207
Bibliography 207
Exchange rates and calendrical notes 209
APPENDIX B 211
Physician research methodology 211
Physician sample breakdown 211
US 211
Japan 211
France 212
Germany 212
Italy 212
Spain 213
UK 213
APPENDIX C 214
Survey questionnaire 214
Section 1: Presentation and diagnosis 214
Section 2: Prescribing patterns and disease severity 216
Section 3: Remicade and other therapies 223
Section 4: Awareness and potential of emerging therapies 227
Section 5: Prescribing influences 228
Section 6: Treatment outcomes and compliance 231
Disclaimer 239
|
|
Ordering: |
Order Online - visit http://www.researchandmarkets.com/reports/238334
Order by Fax - using the order form below
Order By Post - print the order form below and send to
 |
Research and Markets,
Guinness Centre,
Taylors Lane,
Dublin 8,
Ireland.
|
|
|
 |
Page 1 of 2 Printed 05/09/2008 21:29:58 |
|
Fax Order Form
To place an order via fax simply print this form, fill in the information below and
fax the completed form to the number at the bottom of this page. If you have any questions please email help@researchandmarkets.com
Order information
Please verify that the product information is correct and select the format you require.
|
|
|
Product Name: |
Stakeholder Insight: Inflammatory Bowel Disease - Efficacy and Compliance Key to Maximizing Patient Share as Novel Biologics Wait in the Wings
|
|
Web Address: |
http://www.researchandmarkets.com/reports/238334
|
|
Office Code: |
|
OCHHGMLPQQZ
|
Report formats
Please enter the quantity of the report format you require.
|
|
Format
|
Quantity
|
Price
|
|
Electronic
|
|
€16,264.00
|
Contact information
Please enter all the information below in BLOCK CAPITALS.
 |
|
First Name: |
Last Name: |
|
Email Address: |
 |
|
Job Title: |
 |
|
Organisation: |
 |
|
Address: |
 |
|
City: |
 |
|
Postal/Zip Code: |
 |
|
Country: |
 |
|
Phone Number: |
 |
|
Fax Number: |
 |
|
Please fax this form to: (646) 607-1907 or (646) 964-6609 - From USA +353 1 481 1716 or +353 1 653 1571 - From Rest of World
 |
Page 2 of 2 Printed 05/09/2008 21:29:58
|
|
Payment information
Please indicate the payment method you would like to use by selecting the appropriate
box.
|
|
|
|
American Express
|
|
Diners Club
|
|
Master Card
|
|
Visa
|
|
|
|
 |
|
Cardholder Name: |
 |
|
|
|
Expiry Date: |
/  |
|
|
|
Card Number: |
 |
|
|
|
CVV Security Code: |
 |
|
|
|
Issue Date: |
/ (Diners
Club only)
|
|
|
|
 |
Please post the check, accompanied by this form, to:
Research and Markets,
Guinness Centre,
Taylors Lane,
Dublin 8,
Ireland.
|
|
 |
|
 |
Please transfer funds to:
 |
|
Account number: |
83313083 |
|
Sort code: |
98-53-30 |
|
Swift code: |
ULSBIE2D |
|
IBAN number: |
IE78ULSB98533083313083 |
|
Bank Address: |
Ulster Bank,
27-35 Main St,
Blackrock,
Co. Dublin,
Ireland. |
|
|
|
If you have a Marketing Code please enter it below:
|
|
|
Marketing Code: |
 |
|
Please note that by ordering from Research and Markets you are agreeing to our Terms and Conditions at http://www.researchandmarkets.com/info/terms.asp
|
|
Please fax this form to: (646) 607-1907 or (646) 964-6609 - From USA +353 1 481 1716 or +353 1 653 1571 - From Rest of World
|
 |
 |
|
|