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Enterprise Instant Messaging Trends, 2005-2008

Osterman Research, Inc, March 2005


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This is a study of the instant messaging and presence markets that will survey both IT management and end-users of messaging systems. The report will focus heavily on how enterprises want to integrate presence with existing backend systems, telephony and new applications.

Enterprise Instant Messaging Trends, 2005-2008 will focus on the markets for IM and presence capabilities and technologies in the enterprise. Topics to be covered in the report include the following, but as with all Research multiclient studies, questions from early subscribers will be fielded in the surveys conducted specifically for this report:

- Current enterprise data and forecasts for:

- IM penetration by enterprise size and industry
- Use of IM for business applications
- Market shares for IM systems used
- Adoption of corporate standards for IM
- Use of public IM networks

- Current enterprise thinking on the role that IM and presence will play during 2005 and
beyond for internal systems and customer-facing applications, which existing systems
are the most likely candidates for presence integration during the near term and
where organizations want to use presence in the future.

- The ROI that leading enterprises are experiencing and that they demand from their IM
and presence infrastructures.

- Concerns that enterprises have with the use of presence and potential vendor
marketing messages that will help to overcome these objections.

- IT attitudes and responses to IM and presence in the enterprise.

- Senior management concerns about the use of IM and presence in the enterprise and
what enterprises are doing and can do to address these concerns.

- The role of consumer-oriented IM networks in the enterprise.

- How enterprises will justify the deployment of IM and presence.

- The role of hosted IM and presence services.

- The impact of IM and presence on email systems and other communications systems.

- Regulations impacting IM use in the enterprise.

- Enterprise requirements for IM and presence security.

- Key IM and presence vendors, as well as vendors of related products and
technologies.

- Other topics to be determined by early subscribers to the report.





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