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Soup in Canada
Euromonitor International, Sep 2011, Pages: 62
The main trend in soup (as in many other packaged food categories) is the demand for healthier ingredients and recipes. Soup manufacturers have been very good at utilising label space to market every new health benefit offered by their products – especially lower sodium content. This is because Canadian consumers are reading labels more closely than before. For example, Campbell's Tomato Soup’s label highlights its 25% less sodium content, and the new low-sodium version has become its new...
The Soup in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Canned/Preserved Soup, Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, UHT Soup.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Soup market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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