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Soup in India

Euromonitor International, Jan 2012, Pages: 75


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Consumption of soup is on the rise in India, due to a combination of factors. Soup appeals to working women with its ease of preparation, convenient packaging and longer shelf life than fresh food. Manufacturers advertise aggressively on television and increasingly position soup as part of a healthy diet. Hence, soup is also starting to gain acceptance amongst the more health-conscious consumers. As part of the urbanisation process that is taking place in India, consumers are exposed to a large...

The Soup in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Canned/Preserved Soup, Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, UHT Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Soup market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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