Yoghurt and Sour Milk Products in New Zealand

Chobani has seen success in the Australian market - set to rank first in flavoured yoghurt with a share of just over 9% in 2023. The brand has been operating in the Australian market since 2017, and finally launched in New Zealand in 2022. Being a recognised brand, it is expected that Chobani will perform well. During the initial launch, Chobani has been sold through Countdown supermarkets (Woolworths), although it has plans to expand to other retailers in the future.

The Yoghurt and Sour Milk Products in New Zealand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2023 directly informs the forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Yoghurt and Sour Milk Products market
• Pinpoint growth sectors and identify factors driving change
• Understand the competitive environment, the market’s major players and leading brands
• Use five-year forecasts to assess how the market is predicted to develop

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