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Animation Industry in India: Strategies, Trends & Opportunities 2013 - Product Image

Animation Industry in India: Strategies, Trends & Opportunities 2013

  • ID: 2552016
  • May 2013
  • Region: India
  • 125 Pages
  • Digital Vector

The most authoritative Indian Animation Industry Analysis

India offers the benefits of lower production costs, strong creative and technical skills, and a large population of people fluent in English. Contract work for foreign companies has helped production studios in India build the domestic animation market, resulting in a spate of commercials, TV shows, educational videos and feature films Studios incorporating 2D and 3D animation, computer-generated special effects, and live action in their productions.

Larger studios throughout the world are increasingly relying on India’s talent and resources. However in terms of the quality of the work done, Indian animation studios have still not graduated into the big league.

Indian animation companies are moving up the value chain to own and co-produce intellectual property rights. This is a shift from the model of outsourcing animation production from international studios. The Indian animation companies are also focusing on strategic alliances with overseas studios with the eye to establish a presence in the global animation market.

Indian studios are developing rapidly and a trend being witnessed is one READ MORE >

Introduction

Animation in Asian Societies

Establishment of Local Animation Industry
LOCAL CONTENT PRODUCTIONS
SUCCESSFUL BUSINESS MODELS

Drivers for Success

Models for Animation financing in Asia

Copyright Chain in Asia

Influence of Foreign Animation Styles
POPULARITY OF FOREIGN ANIMATION

Trends in Animation Production in Asia

Animation Co-Productions in Asia

Collaboration among Asian and Foreign Animation Studios

Controversies Surrounding Foreign Animation

Animation Studios in Asia

India

Current State of the Indian Animation Industry
INDIAN MEDIA AND ENTERTAINMENT INDUSTRY
KEY TRENDS
CHALLENGES

Business Models of Animation Studios in India
REVENUE MODELS
COST STRUCTURE
EXAMPLE IN-HOUSE ANIMATION PROJECT
INDIA’S FIRST FULLY INDIGENEOUS FEATURE FILM

Size of the Indian Animation Industry
RISING DOMESTIC DEMAND AND INCREASING LOCAL PRODUCTIONS

Chhota Bheem: Successful local animation production

Statistics on Animation Studios in India

The Risks

Future Outlook

Strategies for Animation Studios in India

Animation Schools in India

Key Animation Studios in India

Figures and Tables

TABLE 1: ANIMATION MOVIE CO-PRODUCTIONS
TABLE 2: KEY ANIMATION STUDIOS IN ASIA
FIGURE 1: COST-QUALITY MATRIX OF ANIMATION IN ASIA
FIGURE 2: COST OF PRODUCING ONE EPISODE OF ANIMATION IN ASIA
FIGURE 3: ANNUAL ANIMATION OUTPUT IN ASIA
TABLE 3: ANIMATION MOVIES PRODUCED IN ASIA
FIGURE 4: INDIA’S FIRST FULLY CEL-ANIMATED MUSIC VIDEO
FIGURE 5: TOONZANIMANTION’S IN-HOUSE PRODUCTIONS
FIGURE 6: HANUMAN THE MOVIE
TABLE 4: ANIMATION CONTENT DEMAND FORECAST – TV CHANNELS IN INDIA
TABLE 5: VALUE AND VOLUME OF ANIMATION CONTENT BEMAND BY TV CHANNELS IN INDIA
FIGURE 7: SIZE OF INDIAN ANIMATION INDUSTRY
FIGURE 8: INDIAN ANIMATION INDUSTRY BASED ON OUTPUT
FIGURE 9: COST OF PRODUCING ONE EPISODE OF ANIMATION IN INDIA
TABLE 6: ANIMATION PRODUCTIONS IN INDIA
FIGURE 10: LEADING ANIMATION MOVIES IN INDIA
FIGURE 11: CHHOTA BHEEM
FIGURE 12: NUMBER OF ANIMATION STUDIOS IN INDIA
FIGURE 13: ANIMATION STUDIOS IN INDIA BASED ON SIZE
FIGURE 14: ANIMATION STUDIOS IN INDIA BASED ON CAPABILITIES
FIGURE 15: ANIMATION STUDIOS IN INDIA BASED ON APPLICATIONS
FIGURE 16: PEOPLE EMPLOYED IN THE INDIAN ANIMATION INDUSTRY
FIGURE 17: ANIMATION OUTPUT OF INDIAN ANIMATION INDUSTRY
FIGURE 18: BREAK-UP OF ANIMATION OUTPUT OF INDIAN ANIMATION INDUSTRY
FIGURE 19: 3D ANIMATION SALARIES IN INDIA
FIGURE 20: 2D ANIMATION SALARIES IN INDIA
FIGURE 21: FLASH ANIMATION SALARIES IN INDIA
FIGURE 22: GAMING SALARIES IN INDIA
TABLE 7: ANIMATION SCHOOLS IN INDIA
TABLE 8: INDIA’S LEADING ANIMATION STUDIOS

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