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Alcoholic Drinks in Colombia

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    Report

  • 72 Pages
  • June 2023
  • Region: Colombia
  • Euromonitor International
  • ID: 2622246
Volume sales of alcoholic drinks continued to exhibit robust growth in 2022, with the fastest pace observed in the on-trade channel, as the strong desire to socialize gathered momentum. After suffering some supply issues in the previous year, beer was able to meet consumer demand in 2022 creating a positive impact on retail sales.

The analyst's Alcoholic Drinks in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

ALCOHOLIC DRINKS IN COLOMBIA
EXECUTIVE SUMMARY
  • Alcoholic drinks in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • On-trade vs off-trade split
  • What next for alcoholic drinks?
  • MARKET BACKGROUND
  • Legislation
  • Legal purchasing age and legal drinking age
  • Drink driving
  • Advertising
  • Smoking ban
  • Opening hours
  • On-trade establishments
  • Summary 1 Number of On-trade Establishments by Type 2018-2022
TAXATION AND DUTY LEVIES
  • Summary 2 Taxation and Duty Levies on Alcoholic Drinks 2022
OPERATING ENVIRONMENT
  • Contraband/parallel trade
  • Duty free
  • Cross-border/private imports
  • KEY NEW PRODUCT LAUNCHES
  • Outlook
  • MARKET INDICATORS
  • Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2017-2022
MARKET DATA
  • Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
  • Table 3 Sales of Alcoholic Drinks by Category: Total Value 2017-2022
  • Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
  • Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022
  • Table 6 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2022
  • Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2022
  • Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2022
  • Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2022
  • Table 10 GBO Company Shares of Alcoholic Drinks: % Total Volume 2018-2022
  • Table 11 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2017-2022
  • Table 12 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2022
  • Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2022-2027
  • Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Value 2022-2027
  • Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2022-2027
  • Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 3 Research SOURCES
  • WINE IN COLOMBIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
  • Wine sales recover in 2022
  • Sherry and white/sparkling wine gain popularity
  • Low and high-price tiers see dynamic growth
PROSPECTS AND OPPORTUNITIES
  • Challenging outlook: high Inflation, rising costs and reduced on-trade sales
  • Distribution of wine in retail channels: continuing trends and future growth in e-commerce
  • Colombia unlikely to see launch of non-alcoholic wine
CATEGORY DATA
  • Table 34 Sales of Wine by Category: Total Volume 2017-2022
  • Table 35 Sales of Wine by Category: Total Value 2017-2022
  • Table 36 Sales of Wine by Category: % Total Volume Growth 2017-2022
  • Table 37 Sales of Wine by Category: % Total Value Growth 2017-2022
  • Table 38 Sales of Wine by Off-trade vs On-trade: Volume 2017-2022
  • Table 39 Sales of Wine by Off-trade vs On-trade: Value 2017-2022
  • Table 40 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2017-2022
  • Table 41 Sales of Wine by Off-trade vs On-trade: % Value Growth 2017-2022
  • Table 42 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2017-2022
  • Table 43 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2017-2022
  • Table 44 Sales of Still White Wine by Price Segment: % Off-trade Volume 2017-2022
  • Table 45 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2017-2022
  • Table 46 GBO Company Shares of Still Light Grape Wine: % Total Volume 2018-2022
  • Table 47 NBO Company Shares of Still Light Grape Wine: % Total Volume 2018-2022
  • Table 48 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2019-2022
  • Table 49 GBO Company Shares of Champagne: % Total Volume 2018-2022
  • Table 50 NBO Company Shares of Champagne: % Total Volume 2018-2022
  • Table 51 LBN Brand Shares of Champagne: % Total Volume 2019-2022
  • Table 52 GBO Company Shares of Other Sparkling Wine: % Total Volume 2018-2022
  • Table 53 NBO Company Shares of Other Sparkling Wine: % Total Volume 2018-2022
  • Table 54 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2019-2022
  • Table 55 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2018-2022
  • Table 56 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2018-2022
  • Table 57 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2019-2022
  • Table 58 GBO Company Shares of Non-grape Wine: % Total Volume 2018-2022
  • Table 59 NBO Company Shares of Non-grape Wine: % Total Volume 2018-2022
  • Table 60 LBN Brand Shares of Non-grape Wine: % Total Volume 2019-2022
  • Table 61 Forecast Sales of Wine by Category: Total Volume 2022-2027
  • Table 62 Forecast Sales of Wine by Category: Total Value 2022-2027
  • Table 63 Forecast Sales of Wine by Category: % Total Volume Growth 2022-2027
  • Table 64 Forecast Sales of Wine by Category: % Total Value Growth 2022-2027
  • SPIRITS IN COLOMBIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
  • Strong growth in spirits despite inflationary pressures
  • Local spirits aguardiente and rum thrive in 2022
  • Shifts in consumer preferences drive growth in Tequila and Bourbon while whisky faces challenges
PROSPECTS AND OPPORTUNITIES
  • Positive growth expected for spirits amid economic challenges and shifts in consumer behaviour
  • Local companies will continue diversifying to reach younger audiences
  • Non-alcoholic spirits face low appeal
  • CATEGORY BACKGROUND
  • Vodka, gin, other blended Scotch whisky, dark rum and white rum price band methodology
  • Summary 5 Benchmark Brands 2022
CATEGORY DATA
  • Table 65 Sales of Spirits by Category: Total Volume 2017-2022
  • Table 66 Sales of Spirits by Category: Total Value 2017-2022
  • Table 67 Sales of Spirits by Category: % Total Volume Growth 2017-2022
  • Table 68 Sales of Spirits by Category: % Total Value Growth 2017-2022
  • Table 69 Sales of Spirits by Off-trade vs On-trade: Volume 2017-2022
  • Table 70 Sales of Spirits by Off-trade vs On-trade: Value 2017-2022
  • Table 71 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2017-2022
  • Table 72 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2017-2022
  • Table 73 Sales of Dark Rum by Price Platform: % Total Volume 2017-2022
  • Table 74 Sales of White Rum by Price Platform: % Total Volume 2017-2022
  • Table 75 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2017-2022
  • Table 76 Sales of English Gin by Price Platform: % Total Volume 2017-2022
  • Table 77 Sales of Vodka by Price Platform: % Total Volume 2017-2022
  • Table 78 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2017-2022
  • Table 79 GBO Company Shares of Spirits: % Total Volume 2018-2022
  • Table 80 NBO Company Shares of Spirits: % Total Volume 2018-2022
  • Table 81 LBN Brand Shares of Spirits: % Total Volume 2019-2022
  • Table 82 Forecast Sales of Spirits by Category: Total Volume 2022-2027
  • Table 83 Forecast Sales of Spirits by Category: Total Value 2022-2027
  • Table 84 Forecast Sales of Spirits by Category: % Total Volume Growth 2022-2027
  • Table 85 Forecast Sales of Spirits by Category: % Total Value Growth 2022-2027
  • CIDER/PERRY IN COLOMBIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
  • Cider/perry shrinks due to lack of promotion and availability
  • Modern channel remains key retail channel for cider/perry
  • Imported Sidra El Gaitero dominates category as local production remains limited
PROSPECTS AND OPPORTUNITIES
  • Cider/perry will continue to be threatened by other alcoholic beverages
  • Growing preferences for low-alcohol products could create opportunities
  • On-trade consumption expected to see limited growth
CATEGORY DATA
  • Table 86 Sales of Cider/Perry: Total Volume 2017-2022
  • Table 87 Sales of Cider/Perry: Total Value 2017-2022
  • Table 88 Sales of Cider/Perry: % Total Volume Growth 2017-2022
  • Table 89 Sales of Cider/Perry: % Total Value Growth 2017-2022
  • Table 90 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2017-2022
  • Table 91 Sales of Cider/Perry by Off-trade vs On-trade: Value 2017-2022
  • Table 92 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2017-2022
  • Table 93 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2017-2022
  • Table 94 GBO Company Shares of Cider/Perry: % Total Volume 2018-2022
  • Table 95 NBO Company Shares of Cider/Perry: % Total Volume 2018-2022
  • Table 96 LBN Brand Shares of Cider/Perry: % Total Volume 2019-2022
  • Table 97 Forecast Sales of Cider/Perry: Total Volume 2022-2027
  • Table 98 Forecast Sales of Cider/Perry: Total Value 2022-2027
  • Table 99 Forecast Sales of Cider/Perry: % Total Volume Growth 2022-2027
  • Table 100 Forecast Sales of Cider/Perry: % Total Value Growth 2022-2027
  • RTDS IN COLOMBIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
  • RTDs in Colombia experience dynamic growth
  • Hard seltzers create new consumption occasions
  • Off-trade is the most important channel for RTDs
PROSPECTS AND OPPORTUNITIES
  • RTDs face strong growth period
  • Hard seltzers will continue to make dynamic progress
  • Growing appeal of RTDs among younger consumers
CATEGORY DATA
  • Table 101 Sales of RTDs by Category: Total Volume 2017-2022
  • Table 102 Sales of RTDs by Category: Total Value 2017-2022
  • Table 103 Sales of RTDs by Category: % Total Volume Growth 2017-2022
  • Table 104 Sales of RTDs by Category: % Total Value Growth 2017-2022
  • Table 105 Sales of RTDs by Off-trade vs On-trade: Volume 2017-2022
  • Table 106 Sales of RTDs by Off-trade vs On-trade: Value 2017-2022
  • Table 107 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2017-2022
  • Table 108 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2017-2022
  • Table 109 GBO Company Shares of RTDs: % Total Volume 2018-2022
  • Table 110 NBO Company Shares of RTDs: % Total Volume 2018-2022
  • Table 111 LBN Brand Shares of RTDs: % Total Volume 2019-2022
  • Table 112 Forecast Sales of RTDs by Category: Total Volume 2022-2027
  • Table 113 Forecast Sales of RTDs by Category: Total Value 2022-2027
  • Table 114 Forecast Sales of RTDs by Category: % Total Volume Growth 2022-2027
  • Table 115 Forecast Sales of RTDs by Category: % Total Value Growth 2022-2027
  • BEER IN COLOMBIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
  • Beer benefits from rising per capita consumption
  • Costeña Bacana successfully enters into value segment
  • Bavaria SA promotes growth of craft beer culture through collaborative initiative
PROSPECTS AND OPPORTUNITIES
  • Beer industry faces headwinds as inflation and economic uncertainty take its toll on consumer confidence
  • Slowdown expected for on-trade channel
  • Affordability will be crucial during the forecast period
  • CATEGORY BACKGROUND
  • Lager price band methodology
  • Summary 4 Lager by Price Band 2022
  • Table 17 Number of Breweries 2017-2022
CATEGORY DATA
  • Table 18 Sales of Beer by Category: Total Volume 2017-2022
  • Table 19 Sales of Beer by Category: Total Value 2017-2022
  • Table 20 Sales of Beer by Category: % Total Volume Growth 2017-2022
  • Table 21 Sales of Beer by Category: % Total Value Growth 2017-2022
  • Table 22 Sales of Beer by Off-trade vs On-trade: Volume 2017-2022
  • Table 23 Sales of Beer by Off-trade vs On-trade: Value 2017-2022
  • Table 24 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2017-2022
  • Table 25 Sales of Beer by Off-trade vs On-trade: % Value Growth 2017-2022
  • Table 26 Sales of Beer by Craft vs Standard 2017-2022
  • Table 27 GBO Company Shares of Beer: % Total Volume 2018-2022
  • Table 28 NBO Company Shares of Beer: % Total Volume 2018-2022
  • Table 29 LBN Brand Shares of Beer: % Total Volume 2019-2022
  • Table 30 Forecast Sales of Beer by Category: Total Volume 2022-2027
  • Table 31 Forecast Sales of Beer by Category: Total Value 2022-2027
  • Table 32 Forecast Sales of Beer by Category: % Total Volume Growth 2022-2027
  • Table 33 Forecast Sales of Beer by Category: % Total Value Growth 2022-2027