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Spain Telecom Intelligence Report: Telecom Market Declines, but MVNO Growth and LTE Deployments Offer Hope Product Image

Spain Telecom Intelligence Report: Telecom Market Declines, but MVNO Growth and LTE Deployments Offer Hope

  • Published: September 2013
  • Region: Spain
  • Pyramid Research, Inc

The Spanish communications market generated €22.6bn ($29.0bn) in 2012, which represented an 8% decline year-on-year. Due to the prolonged economic recession, which is forecast to last another two years in Spain, we expect the communications market service revenue to rebound only in 2015, when it will grow (in local currency terms) 2.3%. However, despite the market declines forecast for the next two years, the communications industry will still generate sizable revenue throughout 2018 — a cumulative total of €132.6bn ($168bn) between 2013 and 2018. On the fixed side, the main revenue growth drivers in the second half of the forecast period will be fiber-based services. On the mobile side, growth will be driven by the MVNO and M2M sub-segments, which have expanded remarkably in the past couple of years. Furthermore, with the strong adoption of smartphones and tablets that the Spanish market is experiencing even in this recession, mobile browsing and other mobile applications are poised to be growth engines for the entire communications market.

Executive Summary
Market and Competitor Overview
- Spain in a regional context
- Economic, demographic and political context
- Regulatory environment
- Demand profile
- Service evolution
- Competitive landscape
- Major market players
Segment analysis
- Mobile services
- Fixed services
- Pay-TV
Identifying Opportunities

Despite the forecasted market decline in the next two years, the communications industry will still generate sizable revenue through 2018 – almost $168 billion cumulatively between 2013 and 2018. This will be driven by fiber-based services on the fixed side and the MVNO and M2M sub-segments on the mobile side, according to this new report.

Spain: Telecom Market Declines, but MVNO Growth and LTE Deployments Offer Hope offers a precise profile of the country's telecommunications, media and technology sectors based on proprietary data from Pyramid's research in the market. It provides a detailed competitive analysis of both the fixed and mobile sectors, tracks the market shares of technologies and services and monitors the introduction and spread of new technologies.

"The revenue from FTTH services will grow at a CAGR of 58 percent between 2013 and 2018, reaching $3.3 billion in 2018," says Pyramid Research Senior Analyst, Stela Bokun. Pyramid Research's positive outlook of the Spanish FTTH/B market is associated with the recently announced fiber alliance between Orange and Vodafone, which will result in a significant increase in fiber network expansion in Spain. As for the mobile market, user penetration of the population is already high at 84 percent; therefore, much of the projected subscriber growth will come from the expansion of the enterprise segment, in particular the M2M market, which achieved double-digit growth in 2012. In addition, the MVNO market generated service revenue of $805 million in 2012, which constitutes an annual growth of 37.1 percent, she notes.

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