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Mobile Internet Market in India 2014 - Product Image

Mobile Internet Market in India 2014

  • Published: February 2014
  • Region: India
  • 94 Pages
  • Netscribes (India) Pvt Ltd


  • Aircel Cellular Ltd.
  • Bharat Sanchar Nigam Ltd.
  • Bharat Sanchar Nigam Ltd.
  • Bharti Airtel Ltd.
  • Idea Cellular Ltd.
  • Private Companies
  • MORE

Mobile Internet Market in India 2014 highlights the dynamics of the domestic mobile Internet market. Mobile Internet services provide access to an abundance of circumstantially appropriate information available on the World Wide Web across a range of mobile devices covering multiple wireless networks.

A variety of mobile devices such as smartphones, featurephones, tablets and broadband modems can take advantage of mobile data services for a host of purposes such as web surfing, emails, video and music streaming, file download and upload, and various mobile applications, among others. Due to the growing mobile devices usage and busy lifestyles of consumers, the need for Internet on-the-go has attained priority status.

3G services generate one third of the total mobile data, the majority of which comes from the metro cities and other urban areas in India. At the same time, almost 50% of India's smartphone users still use 2G services. The overall number of people using smartphones to access the Internet in India rose by around 137% in 2013.

This has also led to increased demand for mobile apps and game usage, factors that indirectly influence mobile web usage within READ MORE >

Slide 1: Executive Summary

Macroeconomic Indicators

Slide 2: GDP at Factor Cost: Quarterly (2010-11 – 2013-14), Inflation Rate: Monthly (Jun 2013 – Nov 2013)

Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 – Jul 2013), Exchange Rate: Half Yearly (Aug 2013 – Jan 2014)

Slide 4: Lending Rate: Annual (2008-09 – 2011-12), Trade Balance: Annual (2009-10 – 2012-13), FDI: Annual (2009-10 – 2012-13)


Slide 5-7: Mobile Internet – Overview, Mobile Network and Internet Evolution, Comparison of Mobile Network Technologies

Market Overview

Slide 8-13: Market Overview – Global, Market Overview – India, Service Provider wise Internet Access via Wireless Devices (Jun 2013), Region wise Internet Access via Wireless Devices (Jun 2013)

Drivers & Challenges

Slide 14: Drivers and Challenges – Summary

Slide 15-21: Drivers

Slide 22-23: Challenges

Market Trends

Slide 24-26: Major Trends in the Market

Competitive Landscape

Slide 27: Porter's Five Forces Analysis

Slide 28-32: Competitive Benchmarking

Slide 33-48: Major Public Players

Slide 49-79: Major Private Players

Market Opportunities

Slide 80-82: Opportunities in the Enterprise segment, Mobile Entertainment segment, Social Networking

Slide 83: SWOT Analysis of Mobile Internet Market

Strategic Recommendations

Slide 84-86: Recommendations

Consumer Insights

Slide 87-92: Mobile Internet Usage and Preferences Survey


Slide 93: Key Ratios Description

Slide 94: Sources of Information

Public Companies

- Bharti Airtel Ltd.
- Idea Cellular Ltd.
- Mahanagar Telephone Nigam Ltd.
- Reliance Communications Ltd.

Private Companies

- Aircel Cellular Ltd.
- Bharat Sanchar Nigam Ltd.
- Bharat Sanchar Nigam Ltd.
- Sistema Shyam TeleServices Ltd.
- Tata Teleservices Ltd.
- Unitech Wireless Ltd.
- Videocon Telecommunications Ltd.
- Vodafone India Ltd.

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