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Ice Cream in Austria

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    Report

  • 24 Pages
  • November 2023
  • Region: Austria
  • Euromonitor International
  • ID: 2821203
The trend towards plant-based products, including ice cream, continued in 2023. Plant-based ice cream recorded the most significant growth within ice cream during the year. Not only is the consumer interest in plant-based ice cream growing, but the number of brands and products available is also increasing. Shelf space for plant-based ice cream expanded further in 2023. Froneri Austria launched a plant-based ice cream for the first time under its popular and well-known Mövenpick brand.

The Ice Cream in Austria report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Frozen Yoghurt, Impulse Ice Cream, Plant-based Ice Cream, Take-Home Ice Cream, Unpackaged Ice Cream.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Ice Cream market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

ICE CREAM IN AUSTRIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Strong growth for plant-based ice cream
  • Revival of demand for impulse ice cream
  • Unilever remains dominant
PROSPECTS AND OPPORTUNITIES
  • Further developments in terms of sustainability
  • Plant-based ice cream to see continued expansion
  • Growing demand for impulse ice cream
CATEGORY DATA
  • Table 1 Sales of Ice Cream by Category: Volume 2018-2023
  • Table 2 Sales of Ice Cream by Category: Value 2018-2023
  • Table 3 Sales of Ice Cream by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Ice Cream by Category: % Value Growth 2018-2023
  • Table 5 Sales of Ice Cream by Leading Flavours: Rankings 2018-2023
  • Table 6 Sales of Impulse Ice Cream by Format: % Value 2018-2023
  • Table 7 NBO Company Shares of Ice Cream: % Value 2019-2023
  • Table 8 LBN Brand Shares of Ice Cream: % Value 2020-2023
  • Table 9 NBO Company Shares of Impulse Ice Cream: % Value 2019-2023
  • Table 10 LBN Brand Shares of Impulse Ice Cream: % Value 2020-2023
  • Table 11 NBO Company Shares of Take-home Ice Cream: % Value 2019-2023
  • Table 12 LBN Brand Shares of Take-home Ice Cream: % Value 2020-2023
  • Table 13 Distribution of Ice Cream by Format: % Value 2018-2023
  • Table 14 Forecast Sales of Ice Cream by Category: Volume 2023-2028
  • Table 15 Forecast Sales of Ice Cream by Category: Value 2023-2028
  • Table 16 Forecast Sales of Ice Cream by Category: % Volume Growth 2023-2028
  • Table 17 Forecast Sales of Ice Cream by Category: % Value Growth 2023-2028
SNACKS IN AUSTRIA
EXECUTIVE SUMMARY
  • Snacks in 2023: The big picture
  • Key trends in 2023
  • Competitive Landscape
  • Channel developments
  • What next for snacks?
MARKET DATA
  • Table 18 Sales of Snacks by Category: Volume 2018-2023
  • Table 19 Sales of Snacks by Category: Value 2018-2023
  • Table 20 Sales of Snacks by Category: % Volume Growth 2018-2023
  • Table 21 Sales of Snacks by Category: % Value Growth 2018-2023
  • Table 22 NBO Company Shares of Snacks: % Value 2019-2023
  • Table 23 LBN Brand Shares of Snacks: % Value 2020-2023
  • Table 24 Penetration of Private Label by Category: % Value 2018-2023
  • Table 25 Distribution of Snacks by Format: % Value 2018-2023
  • Table 26 Forecast Sales of Snacks by Category: Volume 2023-2028
  • Table 27 Forecast Sales of Snacks by Category: Value 2023-2028
  • Table 28 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
  • Table 29 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources