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Viewing report
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WAP Mobile Phone Market of China 2003
China Market Research, Jan 2003
1.WAP mobile phone and wireless linkage
1.1.WAP mobile phone
1.2.The advantage of WAP
1.3.Mobile Internet
2.An analysis to the macro-environment for China's wireless Internet
2.1.Market Size of China's Mobile Communication Business
2.2.The growth of mobile phone users in China
2.3.The growing population of the Internet users
3.Analysis to the China's WAP mobile phone market
3.1.Consumer Behavior Analysis on WAP users
3.1.1. WAP users' perception on WAP
3.1.2. The factors that affect consumers decision when buying WAP mobile phone
3.1.3. Consumers' expectation on the price of a WAP mobile phone and the fee charged on it
3.1.4. The service that consumers wish to get from a WAP
3.2. An analysis to the factors that affect the consumption of WAP mobile phone
3.2.1. The charging problems of WAP mobile phone
3.2.2. The charge rate for WAP operation
3.2.3. The limitations of the mobile phone
3.2.4. The infrastructure of WAP
3.2.5. WAP Content
3.2.6. The production of WAP mobile phones still cannot come into scale
4.Driving force of the market
4.1.The Promotion of business running environment
4.2.Mobile business runners attach great importance to WAP
4.3.The users' demands
4.4.The support of the content providers
4.5.The actions of famous international terminal producers
5.The Preparation of China's Mobile Phone Producers
5.1.WAP Mobile Phone Is The Trend
5.2.WAP Mobile Phone Technology Is Not a Mystery
5.2.1. The functions of WAP software are not mysterious
5.2.2. WAP mobile phone doesn't sell well
5.3.China's Mobile Phone Producers
5.3.1. Zhongxing Communication Co.
5.3.2. Shenzhen Konka
5.3.3. TCL
5.3.4. Xoceco
5.3.5. Dingtian Tech.
6.The Perspective of China's WAP Mobile Phone Market
6.1.The Application of WAP
6.2.The Development of the Market needs the cooperation of Three sides
6.3.The Perspective of WAP Mobile Phone Market
7.Conclusion
Tables
Table 1Layers of WAP
Table 2 The Internet users' demands for on line service
Figures
Figure 1 The development of China's mobile communication (billion Yuan)
Figure 2. The growth of mobile phone users in China
Figure 3 The growing population of the Internet users
Figure 4 Mobile phone consumers' perception on WAP and their choice
Figure 5 The factors that affect consumers' decision to buy a WAP and the consumers' concern on getting in the Internet through mobile phone
Figure 6 How the Internet users have their fees paid
Figure 7 Consumers' expectation on the price of a WAP mobile phone
Figure 8 The expected fee charged on a WAP mobile phone
Figure 9 The service that consumers wish to get from a WAP
** Available in English version **
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