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2000 Product Development Metrics Research Summary


Description: Companies report that, on average, their products are 68% successful and 32% unsuccessful. Therefore, about one third of development capacity is not effectively utilized.

Improvement to product success rates remains one of the largest company improvement opportunities when all possible corporate improvement opportunities are considered.

The 2000 Product Development Metrics Survey conducted by Goldense Group, Inc. (GGI) focused on new product development portfolio management practices by investigating how companies manage their new product portfolios from product idea to market launch.

Survey responses from 121 companies across industry were analyzed, and the informative and valuable research results are presented in this report.

The "Summary" report amplifies the "Highlights" report with 48 pages of graphical presentation materials, further explaining R& D linkages to corporate strategy, portfolio management metrics, product selection metrics, product success metrics, and R& D metrics used in industry.

This "Summary" report contains results for the survey population analyzed as a whole, while the more detailed "Results" report contains segment analyses.




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