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Consumer Lifestyles in Turkey
Euromonitor International, Feb 2011, Pages: 75
Turkish consumers managed to cruise through the financial crisis; their disposable incomes declined while the cost of living increased for a rapidly changing population. The move towards a multi ethnic society is underway and the EU accession process continues but does not provoke as much interest as in previous years. The internet has engaged Turkish consumers and is changing the whole marketing landscape, while transforming the lives of many.
Euromonitor's Consumer Lifestyles in Turkey report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Consumer Lifestyles market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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