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Ice Cream In Austria
Euromonitor International, Dec 2011, Pages: 51
The development of ice cream in Austria is expected to show a faster value growth compared to 2010 although the summer was relatively mild. It is a result of inevitable price increases due to higher milk prices in 2010 combined with the general annual price increases in the category of ice cream. Retail volume sales are still expected to decline in 2011, although not as strongly as they did in 2010.
The Ice Cream in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Frozen Yoghurt, Impulse Ice Cream, Retail Artisanal Ice Cream, Take-Home Ice Cream.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Ice Cream market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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