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Pasta in Colombia
Euromonitor International, Jan 2012, Pages: 52
The offering of fortified and functional pastas increased in 2011, particularly with the efforts of Productos Alimenticios Doria to launch new products with the nutriment mix Vivoplus and with omega-3, -6 and -9 fatty acids. This is helping the effort to increase per capita consumption of pasta in Colombia by creating products that consumers see as healthier meal alternatives that also have added benefits. The benefits of fortified and functional pasta products were highly advertised in 2011...
The Pasta in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Canned/Preserved Pasta, Chilled/Fresh Pasta, Dried Pasta.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Pasta market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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