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Ready Meals in Turkey Product Image

Ready Meals in Turkey

  • ID: 296689
  • January 2015
  • Region: Turkey
  • 57 pages
  • Euromonitor International

As a consequence of rapid urbanisation, the increasing number of working consumers and students with limited time to cook drive growth in ready meals in 2014. Moreover, increasing numbers of women in the workforce and single-person households also contributed to growth.

The Ready Meals in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown

READY MEALS IN TURKEY

January 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ready Meals by Category: Volume 2009-2014
Table 2 Sales of Ready Meals by Category: Value 2009-2014
Table 3 Sales of Ready Meals by Category: % Volume Growth 2009-2014
Table 4 Sales of Ready Meals by Category: % Value Growth 2009-2014
Table 5 Sales of Ready Meals by Vegetarian vs Non-vegetarian: % Value 2014
Table 6 Sales of Chilled Ready Meals by Ethnicity: % Value 2009-2014
Table 7 Sales of Frozen Ready Meals by Ethnicity: % Value 2009-2014
Table 8 NBO Company Shares of Ready Meals: % Value 2010-2014
Table 9 LBN Brand Shares of Ready Meals: % Value 2011-2014
Table 10 Distribution of Ready Meals by Format: % Value 2009-2014
Table 11 Forecast Sales of Ready Meals by Category: Volume 2014-2019
Table 12 Forecast Sales of Ready Meals by Category: Value 2014-2019
Table 13 Forecast Sales of Ready Meals by Category: % Volume Growth 2014-2019
Table 14 Forecast Sales of Ready Meals by Category: % Value Growth 2014-2019
Unilever Türk San Ve Tic As in Packaged Food (turkey)
Strategic Direction
Key Facts
Summary 1 Unilever Türk San ve Tic AS : Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Unilever Türk San ve Tic AS : Competitive Position 2014
Executive Summary
Packaged Food Registers Above-average Growth in 2014
Increased Demand for Packaged Food Promising Convenience
Artisanal Products Continue To Decline at Benefit of Packaged Food Products
Modern Grocery Gains at Cost of Independent Small Grocers
Positive Outlook for Packaged Food Over Forecast Period
Key Trends and Developments
Rapid Urbanisation and High Rate of Young Population Stimulate Growth
Increasing Demand for Health and Wellness Products
Share of Private Label Products Increases
Increasing Shift From Artisanal Products Towards Packaged Products
Foodservice - Key Trends and Developments
Headlines
Trends - Sales To Foodservice
Trends - Foodservice
Prospects
Category Data
Table 15 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
Table 20 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
Table 23 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
Table 24 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Sales of Meal Solutions by Category: Volume 2009-2014
Table 30 Sales of Meal Solutions by Category: Value 2009-2014
Table 31 Sales of Meal Solutions by Category: % Volume Growth 2009-2014
Table 32 Sales of Meal Solutions by Category: % Value Growth 2009-2014
Table 33 NBO Company Shares of Meal Solutions: % Value 2010-2014
Table 34 LBN Brand Shares of Meal Solutions: % Value 2011-2014
Table 35 Forecast Sales of Meal Solutions by Category: Volume 2014-2019
Table 36 Forecast Sales of Meal Solutions by Category: Value 2014-2019
Table 37 Forecast Sales of Meal Solutions by Category: % Volume Growth 2014-2019
Table 38 Forecast Sales of Meal Solutions by Category: % Value Growth 2014-2019
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 39 Sales of Nutrition/Staples by Category: Volume 2009-2014
Table 40 Sales of Nutrition/Staples by Category: Value 2009-2014
Table 41 Sales of Nutrition/Staples by Category: % Volume Growth 2009-2014
Table 42 Sales of Nutrition/Staples by Category: % Value Growth 2009-2014
Table 43 NBO Company Shares of Nutrition/Staples: % Value 2010-2014
Table 44 LBN Brand Shares of Nutrition/Staples: % Value 2011-2014
Table 45 Forecast Sales of Nutrition/Staples by Category: Volume 2014-2019
Table 46 Forecast Sales of Nutrition/Staples by Category: Value 2014-2019
Table 48 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2014-2019
Market Data
Table 49 Sales of Packaged Food by Category: Volume 2009-2014
Table 50 Sales of Packaged Food by Category: Value 2009-2014
Table 51 Sales of Packaged Food by Category: % Volume Growth 2009-2014
Table 52 Sales of Packaged Food by Category: % Value Growth 2009-2014
Table 53 GBO Company Shares of Packaged Food: % Value 2010-2014
Table 54 NBO Company Shares of Packaged Food: % Value 2010-2014
Table 55 LBN Brand Shares of Packaged Food: % Value 2011-2014
Table 56 Penetration of Private Label by Category: % Value 2009-2014
Table 57 Distribution of Packaged Food by Format: % Value 2009-2014
Table 58 Distribution of Packaged Food by Format and Category: % Value 2014
Table 59 Forecast Sales of Packaged Food by Category: Volume 2014-2019
Table 60 Forecast Sales of Packaged Food by Category: Value 2014-2019
Table 61 Forecast Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 62 Forecast Sales of Packaged Food by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 3 Research Sources

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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