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Soup In Australia

Euromonitor International, Oct 2011, Pages: 64


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Consumer demand for convenience was a driving factor in Australian soup in 2011. Ready-to-serve soup, which is easily prepared, was the driving growth factor in canned/preserved soup, which grew by 5% in 2011. Microwaveable plastic packaging for the 430g pack size made it a popular lunchtime option. HJ Heinz Co Australia Ltd, Campbell Australasia Pty Ltd, and Valcorp Fine Foods Pty Ltd each have products available in this format. Valcorp expanded its range of flavours in this ready-to-serve...

The Soup in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Canned/Preserved Soup, Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, UHT Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Soup market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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