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Soup In Thailand
Euromonitor International, Jan 2012, Pages: 59
Soup remained niche in Thailand at the end of the review period as consumption was limited to urban consumers. Also, many Thai consumers prefer freshly prepared soup to packaged soup as they consider it to be tastier and more affordable. Most products in soup in Thailand are imported which makes them relatively expensive compared to homemade soup. In addition, most flavour variants in soup, for example mushroom, onion, chicken and tomato, are based on western cuisine, with a low base of...
The Soup in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Canned/Preserved Soup, Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, UHT Soup.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Soup market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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