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Sweet and Savoury Snacks in Greece
Euromonitor International, Dec 2011, Pages: 60
Socialising at home has become a major trend in 2011 in Greece due to the economic situation and declining disposable incomes. Greeks are using home gatherings as a way to save money from visiting bars and restaurants, causing subsequent effects in many markets. In packaged food, sweet and savoury snacks see growing demand for products targeting adults for example, such as sophisticated flavours of chips/crisps and/or “light” and “diet” product types. This is the result of the category moving...
The Sweet and Savoury Snacks in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Chips/Crisps, Extruded Snacks, Fruit Snacks, Nuts, Other Sweet and Savoury Snacks, Popcorn, Pretzels, Tortilla/Corn Chips.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sweet and Savoury Snacks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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