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Sweet and Savoury Snacks in Ireland
Euromonitor International, Oct 2010, Pages: 69
In line with the growing health trend, chips/crisps manufacturers are addressing not only the fat content of their products but also the method by which they are produced. Industrial processes are losing favour with Irish consumers and ranges boasting “pan fried” or “hand cooked” methods are becoming increasingly popular. Taglines such as “made with real ingredients” suggest a healthy connotation which may sway consumers to choose one product over another.
The Sweet and Savoury Snacks in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Chips/Crisps, Extruded Snacks, Fruit Snacks, Nuts, Other Sweet and Savoury Snacks, Popcorn, Pretzels, Tortilla/Corn Chips.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sweet and Savoury Snacks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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