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Corporate Buying of Wireless Services and Equipment: 2004
In-Stat/MDR, Feb 2005
This study examines wireless services usage within the business environment, including the decision-making process, and corporate contracts. It discusses per-company average wireless spending, including breakdowns for equipment versus services (and within services, voice versus data). It reviews liability for bill payment, and discusses primary and secondary wireless providers used, as well as satisfaction and intentions to churn. It shows which carriers gained or lost ground, by company size, over the past year. It also discusses demand for bundled wireline and wireless, and WWAN/WLAN VoIP services. Additionally, this study provides market share estimates for wireless companies within the business environment from the perspective of the decision-maker, and criteria for wireless provider selection, including demand for SLAs.
The study also reviews demand for wireless data, including applications such as wireless e-mail, SMS, MMS, LBS, unified messaging, corporate applications such as SFA/CRM/ERP, wireless VoIP and Push-to-Talk. Access devices (e.g., PDAs, smartphones, wireless WAN PC cards) and their purchase process are also discussed, as is primary wireless data providers and changes over the past year, by company size.
Where relevant, data is broken out by company size and vertical market, 2004 data is compared with 2003 data and year-to-year trends are highlighted. This report comes with an 85-slide Powerpoint presentation and data cross-tabulations.
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