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ICT Opportunities in Healthcare: Key issues, growth prospects and market opportunities in Europe and the US
Business Insights, April 2005, Pages: 163
Target the fastest growing and most profitable ICT areas in the healthcare sector using this report's analysis of key purchasing trends, drivers, vendor profiles and market forecasts.
The answers to your questions...
- What are the spending plans of European and US healthcare organisations between 2005 and 2010?
- What regulatory and geo-political pressures are driving or inhibiting ICT growth in healthcare?
- How can vendors tailor their approach to selling ICT solutions and services to healthcare organisations?
- Why will ERP solutions outstrip the growth in other healthcare sectors over the next few years?
- How will demand for underlying ICT infrastructure in healthcare effect demand for specific applications?
Examining the Key Issues
- Business model change. The traditional healthcare model is changing significantly driven by an aging population, funding constraints, greater demand for care and a greater awareness of medical errors.
The industry will increasingly turn to ICT to meet these challenges.
- Local and central government healthcare ICT programs are being instigated in the US and the EU in Europe. These will provide infrastructure as well as individual programs to provide specific applications to make use of this infrastructure.
- Customer-facing applications such as Electronic Patient Records,'eBooking' and data applications are driving demand in the CRM
market in healthcare.
- Marketing focus. Buyers in healthcare institutions have a clinical background and often no experience of other types of work. The
benefits provided by ICT must be made clear.
- Return on investment. Buyers in healthcare are more sceptical than in other markets and there is a need for a clear business case and
demonstrable ROI from cost savings.
Benefit from 156 pages of expert insight and proprietary data, enabling you to:
- Identify the future growth areas for ICT solutions in healthcare in Western Europe and the US, using the market valuations and
forecasts up to 2010 contained in this report.
- Develop more effective sales strategies by identifying the unique ICT requirements of different healthcare organisations outlined in
this report. Understand the key market issues for vendors of enterprise applications, RFID and infrastructure hardware, software and services, as well as the requirements for call center outsourcing and managed services.
- Anticipate and exploit future demand for customer-facing technologies in the healthcare sector by using this report's market
forecasts for each region.
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