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Chilled Processed Food In Switzerland
Euromonitor International, Jan 2012, Pages: 69
In 2011, chilled processed food in Switzerland was driven by consumers trading up to more premium and added-value products which they considered to be healthier than other formats (canned or frozen) and which offer high levels of convenience. As a result, chilled processed food manufacturers have started to target consumers more specifically by proposing new products that focus on freshness and offer different toppings that can cater for different tastes. Moreover, these manufacturers are also...
The Chilled Processed Food in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Chilled Fish/Seafood, Chilled Lunch Kits, Chilled Noodles, Chilled Pizza, Chilled Processed Meat, Chilled Ready Meals, Chilled Soup, Chilled/Fresh Pasta, Fresh Cut Fruits, Prepared Salads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Chilled Processed Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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