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Consumer Lifestyles in Malaysia

Euromonitor International, July 2011, Pages: 73


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Led by a group of educated and more affluent urban professionals, Malaysia’s consumer habits are changing. In many cases Malaysians, particularly young Malaysians, are adopting a more Western form of overt consumerism. This shift was reflected during the review period in a number of sectors, ranging from communications to travel and tourism. These changes are expected to take hold and strengthen over the forecast period, influencing consumer demand and spending in nearly all product categories.

Euromonitor's Consumer Lifestyles in Malaysia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Consumer Lifestyles market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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