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Ice Cream in France
Euromonitor International, Feb 2012, Pages: 75
The climate was the key factor behind the strong sales growth in 2011. According to weather experts, France had one of its warmest springs since 1900, and the driest since the great drought of 1976. From May 2011, the French government implemented very rigorous restrictions on water use. Whilst potentially disastrous for French agriculture, hot temperatures had positive effects on tourism and the consumption of some products, including ice cream. In addition, sales benefited from an ongoing...
The Ice Cream in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Frozen Yoghurt, Impulse Ice Cream, Retail Artisanal Ice Cream, Take-Home Ice Cream.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Ice Cream market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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