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Frozen Processed Food In Italy
Euromonitor International, Oct 2011, Pages: 73
The economic affected frozen processed food only slightly, and, following a marginal decline in 2009, recorded positive growth in current value terms in 2010 and 2011, with 3% and 2% value growth rates, respectively. However, volume sales fluctuated somewhat in the latter part of the review period, with a 3% increase in 2010 followed by flat sales in 2011. Frozen food is now regarded more highly in Italy than previously, being perceived by consumers as being almost as healthy as fresh food, but...
The Frozen Processed Food in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Frozen Bakery, Frozen Desserts, Frozen Meat Substitutes, Frozen Noodles, Frozen Pizza, Frozen Processed Fish/Seafood, Frozen Processed Potatoes, Frozen Processed Poultry, Frozen Processed Red Meat, Frozen Processed Vegetables, Frozen Ready Meals, Frozen Soup, Other Frozen Processed Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Frozen Processed Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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