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WebRTC Industry Status & Forecasts Report, 2014 Edition Product Image

WebRTC Industry Status & Forecasts Report, 2014 Edition

  • ID: 3018816
  • September 2014
  • Region: Global
  • 190 Pages
  • Disruptive Analysis
6 billion WebRTC devices & up to 2 billion users by 2019

This report is the most detailed study on WebRTC, based on primary research and detailed quantitative market modelling.

It has been researched and authored by Dean Bubley, who has covered WebRTC since its inception in 2011, and who has been nominated as a WebRTC Pioneer. The first edition, from February 2013, set the standard for forecasts, with data used ubiquitously across the industry.

The all-new 190 page report covers all the key WebRTC use-cases & companies within:

- Enterprise communications
- Telecom service providers & cable
- Consumer web & mobile apps
- M2M & IoT
- Cloud platforms & APIs

The report contains the most detailed & comprehensive forecasts on WebRTC adoption available from any analyst firm:

- WebRTC-capable device numbers, by PC/phone/tablet/M2M & geographic region
- Consumer WebRTC users for standalone & embedded voice/video
- Business WebRTC users for contact centres, UC and app-embedded communications
- Telco WebRTC users for VoIP/VoLTE extension, Telco-OTT services & cable/IPTV
- M2M/IoT estimates for WebRTC integration

The report also has detailed qualitative analysis & examples of use-cases, live deployed services and lists of vendors in all the key areas. It covers the critical strategic issues facing WebRTC (standards, browser support, business models, regulation etc) and provides actionable recommendations for the main stakeholder groups. It also has comprehensive background information on key market drivers such as telcos vs. OTT, enterprise BYOx trends, and the emergence of WebRTC cloud and platform providers as a critical layer of the value chain.

NOTE: One year subscription includes 2 interim updates in January and May 2015.

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6 billion WebRTC devices & up to 2 billion users by 2019

Executive Summary and Recommendations
- Strategic issues
- What has changed since 2013?
- Use cases & market segment
- - Platforms & cloud APIs
- - Enterprise
- - Telecoms operators
- - Consumer web & apps
- - M2M & IoT
- Device support forecasts
- WebRTC adoption forecasts
- - Enterprise/Telecom/Consumer
- WebRTC industry timeline 2014-2019
- Companies & vendors
- Recommendations
- - For web & app developers
- - For telecom operators
- - For enterprise IT & telecom end-users & suppliers
- - For network vendors & cloud platforms
- - For VoIP, video & messaging providers
- - For industry bodies & regulators
- - For investors & consultants

Strategic Issues for WebRTC in 2014/15

- What is WebRTC & why is it important?
- WebRTC standards evolution
- - Roles of IETF, W3C & others
- - ORTC
- Mainstream developer awareness & adoption
- The battle for the soul of WebRTC: Beyond the Browser
- Value-chain Richness & “The WebRTC Ecosystem”
- The Emergence of Mobile WebRTC
- Participation of key players
- - Apple & WebRTC
- - Microsoft, WebRTC and ORTC
- - Where are the OTTs?
- Usability and interaction design
- The mix of WebRTC voice, video and data
- Regulatory considerations
- Evolving attitudes to interoperability
- Regional differences within WebRTC
- New monetisation and business models

WebRTC Device Support Forecasts
- Introduction
- PC support of WebRTC
- Smartphone support of WebRTC
- Tablet support of WebRTC
- TV & M2M/IoT support of WebRTC
- Summary

WebRTC Platforms, Gateways, Tools & APIs
- Introduction
- What is needed to develop and launch a WebRTC service?
- Market categorisation & vendor/PaaS fragmentation
- Platform use-cases & differentiating dimensions
- What to develop in-house, what to outsource?
- Platform/API providers: industry dynamics
- WebRTC Platforms/APIs conclusions & predictions
- - Overview
- - Solutions-oriented platforms
- - Distribution channels for WebRTC platforms & APIs
- - WebRTC platform interoperability?

WebRTC & Enterprise Communications
- WebRTC for business: The Big Picture
- - The strategic “Great Game”
- - Introduction to WebRTC in enterprise
- - Beyond UC: The emergence of enterprise WebRTC frameworks
- - Background: General trends in enterprise communications
- - CEBP revisited
- Contact centres & customer support / interaction
- - Contact centres & customer interaction: Key background issues and trends
- - Customer interaction: WebRTC use-cases, roles and adoption drivers
- - Amazon Mayday as a Catalyst
- - Growth of multi-channel & web live-chat
- - Customer interaction: WebRTC deployment
- - Contact centre outsourcing
- - Customer interaction: WebRTC vendor strategies
- B2B Conferencing
- - Conferencing: Key background issues and trends
- - Conferencing: WebRTC use-cases, roles and adoption drivers
- - Conferencing: WebRTC challenges and limitations
- - Conferencing: WebRTC vendor strategies
- Unified communications, IP-PBXs & collaboration
- - Overview
- - UC defined: Key background issues and trends
- - UC: WebRTC use-cases, roles and adoption drivers
- - UC: WebRTC challenges and limitations
- - UC: WebRTC vendor strategies
- Application-embedded WebRTC
- Enterprise WebRTC adoption & forecasts
- - Overview
- - Business demographics
- - Adoption of WebRTC in UC, collaboration & business apps
- - Contact centre adoption of WebRTC
- - Sensitivities

WebRTC & Telecom Service Providers
- Introduction & overview
- Key background trends for telcos & SPs
- - Ubiquitous broadband driving all-IP communications: 4G, 5G, fibre, cable
- - Service innovation, strategic direction & telco organisation
- - Network-based services innovation vs. Non-network
- - The “OTT model”: Decoupling access from service
- - Network & OSS evolution: NFV & SDN
- - “Peak Telephony” and the importance of “intent” for communications
- - Fragmentation of communications – is “disunified comms” the real trend?
- Telcos’ current involvement with WebRTC
- - Overview of WebRTC service segments & business models
- - Telco network & IMS/VoLTE/RCS extension
- - The extension strategy
- - WebRTC & VoIP/VoLTE extension
- - Developer IMS/WebRTC APIs
- - WebRTC standards evolution for telcos
- - WebRTC to extend RCS / joyn
- - TV & cable integration of WebRTC
- - Non-mainstream communications service providers
- Non-integrated Telco WebRTC
- - Build vs. buy vs. resell vs. acquire etc.
- - Massmarket telco-OTT VoIP & video-call services
- - WebRTC + telco developer / API initiatives
- - Enterprise & cloud
- - Digital Home services
- - Internal uses for WebRTC at telcos
- - Investment, incubation etc
- Carrier-focused vendor landscape
- - Telecom WebRTC adoption & forecasts
- - VoIP/VoLTE+WebRTC forecasts
- - Telco-OTT VoIP/video WebRTC forecasts
- - Cable/IPTV WebRTC forecasts
- Summary

WebRTC & Consumer Web & Apps
- General drivers and inhibitors for consumer WebRTC
- Mobile WebRTC Apps
- Video Chat & General Communications
- Social Networking & Messaging
- Games, Entertainment, Music & Media
- Personal Productivity, Tuition & Online Life
- Dating & Adult
- Advertising
- Consumer WebRTC adoption & forecasts
- - Standalone consumer WebRTC VoIP/video forecasts
- - Embedded consumer WebRTC forecasts

WebRTC, Data, IoT & Emerging Use-Cases
- DataChannel evolution
- M2M / IoT
- Emergency Communications & Public Safety
- Forecasts for M2M/IOT & WebRTC

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Note: Product cover images may vary from those shown

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