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Pharmaceutical Metrics

Ashgate Publishing, April 2006, Pages: 150


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Effective performance measures that enable you to monitor continuously the effectiveness of your business and your processes are fundamental to business survival and nowhere is this more true than in the pharmaceutical industry. However, defining the kind of measures that reduce, rework, time and effort on clinical trials (for example) is not easy and inappropriate or ineffective measures can be more damaging than none at all. Dave Zuckermans highly practical guide shows you how to select appropriate metrics, design effective systems and use the data to drive every aspect of a pharmaceutical business: the employees, the processes, the customers and the financials.



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