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Womenswear in Hong Kong, China

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    Report

  • 25 Pages
  • February 2026
  • Region: China, Hong Kong
  • Euromonitor International
  • ID: 3025875
Overall, womenswear in Hong Kong, China experienced a decline in retail value sales in 2025. This decline was largely attributed to sluggish macroeconomic conditions and intensifying market polarisation, characterised by a divergence in consumer spending patterns. Despite this, the market is expected to grow at a retail current value CAGR of 2% over the forecast period, reaching HKD19,707 million by 2030, driven by the increasing popularity of sustainable and inclusive fashion.

This Womenswear in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Womenswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Macroeconomic pressures and divergences in spending patterns constrain the retail value sales performance
  • CHART 1 Key Trends 2025
  • CHART 2 Analyst Insight
INDUSTRY PERFORMANCE
  • Market polarisation shapes demand trends
  • Women's outerwear dominates womenswear
  • CHART 3 Japan's 2nd Street Opens First Store in Hong Kong, China in 2025
  • Lululemon’s new resale initiative fits with key sustainability and affordability trends
  • CHART 4 Lululemon Launches Like New Initiative in Hong Kong, China in 2025
WHAT’S NEXT?
  • Brand owners to foster loyalty through community building and sustainability
  • Women's outerwear to remain the largest category with steady growth in demand
  • Sustainable fashion to drive growth and innovation
COMPETITIVE LANDSCAPE
  • New entrants intensify competition with diverse offerings
  • CHART 5 Chinese Label Urban Revivo’s First Store in Harbour City in 2025
  • Digital-native brands innovate with tactile experiences
CHANNELS
  • Omnichannel retailing redefines womenswear shopping experience
  • Retail e-commerce grows through the custom of value-seeking consumers
  • Experiential retail fosters channel strategies
COUNTRY REPORTS
  • CHART 6 Key Trends 2025
  • CHART 7 Analyst Insight
  • CHART 8 Nike Launches Experiential Flagship Nike Style on Canton Road in 2025
  • CHART 9 Uniqlo Introduces New Store Concept
  • CHART 10 Chinese Brand Urban Revivo Enters Harbour City in 2025
  • CHART 11 Real GDP Growth and Inflation 2020-2030
  • CHART 12 PEST Analysis in Hong Kong, China 2025
  • CHART 13 Key Insights on Consumers in Hong Kong, China 2025
  • CHART 14 Consumer Landscape in Hong Kong, China 2025
APPAREL AND FOOTWEAR IN HONG KONG, CHINA
EXECUTIVE SUMMARY
  • Apparel and footwear remains a robust industry
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Sportswear benefits from tourist spending and growing participation in sports and outdoor activities
  • Polarisation runs through the industry
  • Major players lean into the key experiential retail trend
WHAT’S NEXT?
  • Experiential retail and lifestyle concepts set to drive engagement and sales
  • Tourism is a category shaper and growth tool
  • Sustainability is a baseline expectation
COMPETITIVE LANDSCAPE
  • The top players continue to invest in their businesses
  • The competitive landscape is characterised by fragmentation, polarisation and dynamism
CHANNELS
  • Retail offline dominates apparel and footwear sales through the personal touch, trust and experiential outlets
  • Retail e-commerce is driven by convenience and digital engagement
PRODUCTS
  • Regional brands capitalise on polarisation and fragmentation to offer affordable, design-conscious products
ECONOMIC CONTEXTCONSUMER CONTEXTCOUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources