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Power Packs for Portable Electronics: Rechargeable Batteries, Micro Fuel Cells, Technology Trends and Competitive Environment, Fifth Edition

Darnell Group, March 2005, Pages: 302

The Fifth Edition of this in-depth analysis of Power Packs for portable electronics details the effects of the economic recovery on this important market. The detailed analysis quantifies how much the market has shrunk from its peak, and projects the trajectory of the continuing recovery.

This report provides geographic forecasts for Asia, Central & Latin America, Europe, and North America. In addition, Chemistry forecasts, forecasts by Application, forecasts by Pack Architecture, and a comprehensive analysis of the leading competitors are included along with a market share analysis. Forecasts are provided in Units, Dollars and Average Selling Price Trends.

This report details the threats and opportunities presented by emerging technologies such as Micro Fuel Cells. Legal and Environmental issues and Battery Recycling are also reviewed and discussed.

The global economic slowdown that had flattened growth rates a few years ago has passed. But its results linger. The degree and duration of the slowdown varied by application segment and by geographic region. As a result, market shares have shifted between Application Segments and between Geographic Regions. Some of these market share shifts may be temporary; others may persist. Business model changes at both the application and the battery level provide both opportunities and threats for makers of power packs and associated components.

Several factors are driving the power packs market for portable electronics. New notebook and wireless standards, the continued emergence of mobile phones as a converged device, the move notebook computers have made in the overall personal computer (PC) space and slower-than-expected market penetration by tablet PCs impact both the power requirements and demand for portable electronics and the associated battery packs. On the technology side, several applications have stayed true to trend by offering additional features that require more power. However, meeting the power needs for these new features has not necessarily resulted in larger battery packs. It has been accommodated largely by improvements in power management. Finally, there is the impending presence of micro fuel cells, which to date have not entered the market, but continue to lurk on the outside waiting for their technology to come to fruition and find the niche that allows initial market penetration.

Topics Covered include:

- Battery Pack Economic Factors, Market Drivers and Technological Trends

- Worldwide Market Forecasts (Units, Dollars and Pricing Trends)

- North America Market Forecasts (Units, Dollars and Pricing Trends)

- Europe Market Forecasts (Units, Dollars and Pricing Trends)

- Asia Market Forecasts (Units, Dollars and Pricing Trends)

- Central & Latin America Market Forecasts (Units, Dollars and Pricing Trends)

- Competitive Environment

Scope of the report - this report encompasses the following areas:

(1) Estimates for the potential worldwide market for Smart Power Packs and Dumb Power Packs, in units and in dollars from 2005 to 2010. Geographic regions include Worldwide sales trends, along with trends for four regional segments: North America, Europe, Asia and Central & Latin America.

(2) Estimates for the potential worldwide power pack market, broken down by different chemistries, including lithium-ion (Li-ion), lithium-polymer (Li-polymer), nickel-metal hydrate (NiMH), nickel cadmium (NiCd) and fuel cells. These forecasts are given in units and in dollars for 2005 to 2010. In addition to the worldwide market, regional markets include trends for North America, Europe, Asia and Central & Latin America.

(3) Estimates for the potential worldwide power pack market, broken down by application segments. A total of eight application segments are discussed, including Camcorders, Cordless Phones, Digital Cameras, Mobile Phones, Notebook Computers, PDAs, Power Tools and Other. The Other category consists of personal audio devices, two-way radios, radio frequency identification devices and portable medical equipment. These forecasts are given in units and in dollars for the worldwide market and regional markets in North America, Europe, Asia and Central & Latin America from 2005 to 2010.

(4) A detailed competitive analysis of major players in the industry, including market share, competitor profiles, and recent developments in the industry.

Methodology

Primary and secondary research was conducted of the major battery manufacturers serving the targeted markets, along with major companies engaged in research and development of fuel cells. The research included companies in North America, Europe, Asia and Central & Latin America, with the implicit understanding that a certain portion of the batteries produced by the major manufacturers is shipped outside of their region.

The detailed methodology proceeded as follows:

1. The detailed econometric and business model focused primarily on end-use applications for the portable power pack market. The interactions among end users, service suppliers, equipment makers, regulators and others were considered when modeling each forecast segment and region.

2. Market demand/inflection points were analyzed to thoroughly understand potential threats and opportunities. Markets are inherently "discontinuous and non-linear," often leading to counter-intuitive but correct analytical findings. These trends are identified through year-to-year growth rates, rather than a single, compound annual growth rate applied to each year of the forecast period.

3. Pricing is a complex variable that includes recycling, environmental impacts and other factors. In this report, both cell pricing and the "smart" electronics pricing were analyzed, as well.

4. Interviews were conducted with a select group of vendors via telephone, e-mail and in-person contacts at trade shows. During interviews, a checklist was used to make sure no point was overlooked, and detailed source notes were kept.

5. Secondary research was performed as a supplement, using non-proprietary, previously performed work by us, along with trade journals, 10K filings, previous industry studies, and so on.

6. Market forecasts were developed initially by establishing the worldwide structure of the portable power pack market. Worldwide consumption figures were identified for each application device, with unit forecasts determined by application market shares. Pricing was based on $/Wh for each type of battery chemistry and application. Dollar forecasts fell out of these two forecast segments.

7. For the regional structure, application usage rates (in percentages) were applied to each forecast segment (chemistry, architecture, and so on) to determine unit sales for those regions. Forecasts were "validated" through discussions with major producers of batteries, industry association estimates, and other sources of "top-level" shipment data.

Chapter 1 - Introduction
Introduction

Chapter II - Purpose, Scope & Methodology
Purpose
Scope
Methodology
Correlation and Analysis

Chapter III - Executive Summary
Market Characteristics and Trends
Worldwide Market Forecasts
North America Market Forecasts
Europe Market Forecasts
Asia Market Forecasts
CALA Market Forecasts
Competitive Analysis

Chapter IV - Market Characteristics And Trends
Introduction
Economic Factors
Application Market Drivers
Standards
Business Models
Technological Developments and Threats
Power Semiconductor Developments
Battery Developments

Chapter V - Worldwide Market Forecasts
Introduction
Forecasting Assumptions
Pricing Background
Overview of the Power Pack Market
Forecasts by Region
Forecasts by Architecture
Forecasts by Chemistry
Forecasts by Application
Application Forecasts: Li-ion
Application Forecasts: Li-poly
Application Forecasts: NiMH
Application Forecasts: NiCd
Application Forecasts: Fuel Cell
Forecasts by Application and Chemistry
Camcorders
Cordless Phones
Digital Cameras
Mobile Phones
Notebook Computers
PDAs
Power Tools
Other

Chapter VI - North America Market Forecasts
Forecasts by Architecture
Forecasts by Chemistry
Forecasts by Application
Application Forecasts: Li-ion
Application Forecasts: Li-poly
Application Forecasts: NiMH
Application Forecasts: NiCd
Application Forecasts: Fuel Cell
Forecasts by Application and Chemistry
Camcorders
Cordless Phones
Digital Cameras
Mobile Phones
Notebook Computers
PDAs
Power Tools
Other

Chapter VII - Europe Market Forecasts
Forecasts by Architecture
Forecasts by Chemistry
Forecasts by Application1
Application Forecasts: Li-ion1
Application Forecasts: Li-poly
Application Forecasts: NiMH
Application Forecasts: NiCd.
Application Forecasts: Fuel Cell
Forecasts by Application and Chemistry
Camcorders
Cordless Phones
Digital Cameras
Mobile Phones
Notebook Computers
PDAs
Power Tools
Other

Chapter VIII - Asia Market Forecasts
Forecasts by Architecture
Forecasts by Chemistry
Forecasts by Application1
Application Forecasts: Li-ion1
Application Forecasts: Li-poly
Application Forecasts: NiMH
Application Forecasts: NiCd
Application Forecasts: Fuel Cell
Forecasts by Application and Chemistry
Camcorders
Cordless Phones
Digital Cameras
Mobile Phones
Notebook Computers
PDAs
Power Tools
Other

Chapter IX - Cala Market Forecasts
Forecasts by Architecture
Forecasts by Chemistry
Forecasts by Application
Application Forecasts: Li-ion
Application Forecasts: Li-poly
Application Forecasts: NiMH
Application Forecasts: NiCd
Application Forecasts: Fuel Cell
Forecasts by Application and Chemistry
Camcorders
Cordless Phones
Digital Cameras
Mobile Phones
Notebook Computers
PDAs
Power Tools
Other

Chapter X - Competitive Environment
Overview
Company Profiles
Anton/Bauer Inc.
BYD Company Ltd
Casio
Danionics A/S.
Duracell Inc
Electrovaya Inc.
Energizer Holdings, Inc.
E-One Moli Energy Corp.
Gold Peak Batteries International Ltd.
Hitachi-Maxell Corp
LG Chem Ltd.
Lithium Technology Corp.
Manhattan Scientifics Inc.
Matsushita Battery Industrial Co., Ltd.
Mechanical Technology Inc.
Medis Technologies
Motorola Energy Systems Group
Motorola Labs
NEC Tokin Corporation
Rayovac Corporation
Saft Group
Samsung Advanced Institute of Technology
Samsung SDI
Sanyo Electric Co., Ltd.
Sion Power Corp
Smart Fuel Cell GmbH
Sony Corporation
Toshiba America Electronic Components Inc.
Ultralife Battery Inc.
Valence Technology Inc.
Varta AG
Wilson Greatbatch Technologies, Inc.
Zinc Matrix Power, Inc
Market Share

APPENDIX A
Glossary

Chapter III - Executive Summary
Graphs
Graph III-1 - Worldwide Power Pack Market by Region
(Unit Market Share)
Graph III-2 - Worldwide Power Pack Market by Chemistry
(Unit Market Share)
Graph III-3 - Worldwide Power Pack Market by Application
(Year-to-year Unit Growth Rates)
Graph III-4 - Worldwide Power Pack Market by Application
(Unit Market Share)

Chapter IV - Market Characteristics and Trends
Tables
Table IV-1 - Worldwide Power Pack Market by Regions
(Trend in Unit Market Share)
Table IV-2 - Worldwide Power Pack Market by Application
(Fuel Cell Unit forecast by Application)
Graphs
Graph IV-1- Worldwide Power Pack Market by Regions
(Year-to year Unit Growth Rates)

Chapter V - Worldwide Market Forecasts
Tables
Table V-1- Worldwide Power Pack Market by Application
Cylindrical Li-ion ($/Unit)
Table V-2 - Worldwide Power Pack Market by Application
Prismatic Li-ion ($/Unit)
Table V-3 - Worldwide Power Pack Market by Application
Li-polymer ($/Unit)
Table V-4 - Worldwide Power Pack Market by Application
Cylindrical NiMH ($/Unit)
Table V-5 - Worldwide Power Pack Market by Application
Prismatic NiMH ($/Unit)
Table V-6 - Worldwide Power Pack Market by Application
Cylindrical NiCd ($/Unit)
Table V-7 - Worldwide Power Pack Market by Application
Prismatic NiCd ($/Unit)
Table V-8 - Worldwide Power Pack Market by Region
(millions of units)
Table V-9 - Worldwide Power Pack Market by Region
(millions of $)
Table V-10 - Worldwide Power Pack Market by Architecture
(millions of units)
Table V-11 - Worldwide Power Pack Market by Architecture
(millions of $)
Table V-12 - Worldwide Power Pack Market by Chemistry
(millions of units)
Table V-13 - Worldwide Power Pack Market by Chemistry
(millions of $)
Table V-14 - Worldwide Power Pack Market by Application
(millions of units)
Table V-15 - Worldwide Power Pack Market by Application
(millions of $)
Table V-16 - Worldwide Power Pack Market by Application - Li-ion
(millions of units)
Table V-17 - Worldwide Power Pack Market by Application - Li-ion
(millions of $)
Table V-18 - Worldwide Power Pack Market by Application - Li-polymer
(millions of units)
Table V-19 - Worldwide Power Pack Market by Application - Li-polymer
(millions of $)
Table V-20 - Worldwide Power Pack Market by Application - NiMH
(millions of units)
Table V-21 - Worldwide Power Pack Market by Application - NiMH
(millions of $)
Table V-22 - Worldwide Power Pack Market by Application - NiCd
(millions of units)
Table V-23 - Worldwide Power Pack Market by Application - NiCd
(millions of $)
Table V-24 - Worldwide Power Pack Market by Application - Fuel Cell
(millions of units)
Table V-25 - Worldwide Power Pack Market by Application and Chemistry
(millions of units)
Table V-26 - Worldwide Power Pack Market by Application and Chemistry
(millions of $)
Graphs
Graph V-1- Worldwide Power Pack Market by Application
(Year-to year Unit Growth Rates)
Graph V-2 - Worldwide Power Pack Market by Chemistry and Geometry
Pricing Trend ($/Wh)
Graph V-3 - Worldwide Power Pack Market by Region
(millions of units).
Graph V-4 - Worldwide Power Pack Market by Architecture
(millions of units and millions of $)
Graph V-5 - Worldwide Power Pack Market by Chemistry
(millions of units).
Graph V-6 - Worldwide Power Pack Market by Application
(Unit Market Share)
Graph V-7 - Worldwide Power Pack Market by Application
(Dollar Market Share)
Graph V-8 - Worldwide Power Pack Market by Application - Li-ion
(Unit Market Share)
Graph V-9 - Worldwide Power Pack Market by Application - Li-polymer
(Unit Market Share)
Graph V-10 - Worldwide Power Pack Market by Application - NiMH
(Unit Market Share)
Graph V-11 - Worldwide Power Pack Market by Application - NiCd
(Unit Market Share)
Graph V-12 - Worldwide Power Pack Market by Application - Fuel Cell
(Unit Market Share)

Chapter VI - North America Market Forecasts
Tables
Table VI-1 - North America Pack Market by Architecture
(millions of units)
Table VI-2 - North America Pack Market by Architecture
(millions of $)
Table VI-3 - North America Pack Market by Chemistry
(millions of units)
Table VI-4 - North America Pack Market by Chemistry
(millions of $)
Table VI-5 - North America Pack Market by Application
(millions of units)
Table VI-6 - North America Pack Market by Application
(millions of $)
Table VI-7 - North America Pack Market by Application - Li-ion
(millions of units)
Table VI-8 - North America Pack Market by Application - Li-ion
(millions of $)
Table VI-9 - North America Pack Market by Application - Li-polymer
(millions of units)
Table VI-10 - North America Pack Market by Application - Li-polymer
(millions of $)
Table VI-11 - North America Pack Market by Application - NiMH
(millions of units)
Table VI-12 - North America Pack Market by Application - NiMH
(millions of $)
Table VI-13 - North America Pack Market by Application - NiCd
(millions of units)
Table VI-14 - North America Pack Market by Application - NiCd
(millions of $)
Table VI-15 - North America Pack Market by Application - Fuel Cell
(millions of units)
Table VI-16 - North America Pack Market by Application and Chemistry
(millions of units)
Table VI-17 - North America Pack Market by Application and Chemistry
(millions of $)
Graphs
Graph VI-1 - North America Pack Market by Architecture
(millions of units and millions of $)
Graph VI-2 - North America Pack Market by Chemistry
(millions of units)
Graph VI-3 - North America Pack Market by Application
(Unit Market Share)
Graph VI-4 - North America Pack Market by Application - Li-ion
(Unit Market Share)
Graph VI-5 - North America Pack Market by Application - Li-polymer
(Unit Market Share)
Graph VI-6 - North America Pack Market by Application - NiMH
(Unit Market Share)
Graph VI-7 - North America Pack Market by Application - NiCd
(Unit Market Share)
Graph VI-8 - North America Pack Market by Application - Fuel Cell
(Unit Market Share)

Chapter VII - Europe Market Forecasts
Tables
Table VII-1 - Europe Pack Market by Architecture (millions of units)
Table VII-2 - Europe Pack Market by Architecture (millions of $)
Table VII-3 - Europe Pack Market by Chemistry (millions of units)
Table VII-4 - Europe Pack Market by Chemistry (millions of $)
Table VII-5 - Europe Pack Market by Application (millions of units)
Table VII-6- Europe Pack Market by Application (millions of $)
Table VII-7 - Europe Pack Market by Application - Li-ion
(millions of units)
Table VII-8 - Europe Pack Market by Application - Li-ion
(millions of $)
Table VII-9 - Europe Pack Market by Application - Li-polymer
(millions of units)
Table VII-10 - Europe Pack Market by Application - Li-polymer
(millions of $)
Table VII-11 - Europe Pack Market by Application - NiMH
(millions of units)
Table VII-12 - Europe Pack Market by Application - NiMH
(millions of $)
Table VII-13 - Europe Pack Market by Application - NiCd
(millions of units)
Table VII-14 - Europe Pack Market by Application - NiCd
(millions of $)
Table VII-15 – Europe Pack Market by Application - Fuel Cell
(millions of units)
Table VII-16 – Europe Pack Market by Application and Chemistry
(millions of units)
Table VII-17 - Europe Pack Market by Application and Chemistry
(millions of $)
Graphs
Graph VII-1 - Europe Pack Market by Architecture
(millions of units and millions of $)
Graph VII-2 - Europe Pack Market by Chemistry
(millions of units)
Graph VII-3 - Europe Pack Market by Application
(Unit Market Share)
Graph VII-4 - Europe Pack Market by Application - Li-ion
(Unit Market Share)
Graph VII-5 - Europe Pack Market by Application - Li-polymer
(Unit Market Share)
Graph VII-6 - Europe Pack Market by Application - NiMH
(Unit Market Share)
Graph VII-7 - Europe Pack Market by Application - NiCd
(Unit Market Share)
Graph VII-8 - Europe Pack Market by Application - Fuel Cell
(Unit Market Share)

Chapter VIII - Asia Market Forecasts
Tables
Table VIII-1 - Asia Pack Market by Architecture (millions of units)
Table VIII-2 - Asia Pack Market by Architecture (millions of $)
Table VIII-3 - Asia Pack Market by Chemistry (millions of units)
Table VIII-4 - Asia Pack Market by Chemistry (millions of $)
Table VIII-5 - Asia Pack Market by Application (millions of units)
Table VIII-6 - Asia Pack Market by Application (millions of $)
Table VIII-7 - Asia Pack Market by Application - Li-ion
(millions of units)
Table VIII-8 - Asia Pack Market by Application - Li-ion
(millions of $)
Table VIII-9 - Asia Pack Market by Application - Li-polymer
(millions of units)
Table VIII-10 - Asia Pack Market by Application - Li-polymer
(millions of $)
Table VIII-11 - Asia Pack Market by Application - NiMH
(millions of units)
Table VIII-12 - Asia Pack Market by Application - NiMH
(millions of $)
Table VIII-13 - Asia Pack Market by Application - NiCd
(millions of units)
Table VIII-14 - Asia Pack Market by Application - NiCd
(millions of $)
Table VIII-15 - Asia Pack Market by Application - Fuel Cell
(millions of units)
Table VIII-16 - Asia Pack Market by Application and Chemistry
(millions of units)
Table VIII-17 - Asia Pack Market by Application and Chemistry
(millions of $)
Graphs
Graph VIII-1 - Asia Pack Market by Architecture
(millions of units and millions of $)
Graph VIII-2 - Asia Pack Market by Chemistry
(millions of units)
Graph VIII-3 - Asia Pack Market by Application
(Unit Market Share)
Graph VIII-4 - Asia Pack Market by Application - Li-ion
(Unit Market Share)
Graph VIII-5 - Asia Pack Market by Application - Li-polymer
(Unit Market Share)
Graph VIII-6 - Asia Pack Market by Application - NiMH
(Unit Market Share)
Graph VIII-7 - Asia Pack Market by Application - NiCd
(Unit Market Share)
Graph VIII-8 - Asia Pack Market by Application - Fuel Cell
(Unit Market Share)

Chapter IX - Cala Market Forecasts
Tables
Table IX-1 - CALA Pack Market by Architecture (millions of units)
Table IX-2 - CALA Pack Market by Architecture (millions of $)
Table IX-3 - CALA Pack Market by Chemistry (millions of units)
Table IX-4 - CALA Pack Market by Chemistry (millions of $)
Table IX-5 - CALA Pack Market by Application (millions of units)
Table IX-6 - CALA Pack Market by Application (millions of $)
Table IX-7 - CALA Pack Market by Application - Li-ion
(millions of units)
Table IX-8 - CALA Pack Market by Application - Li-ion
(millions of $)
Table IX-9 - CALA Pack Market by Application - Li-polymer
(millions of units)
Table IX-10 - CALA Pack Market by Application - Li-polymer
(millions of $)
Table IX-11 - CALA Pack Market by Application - NiMH
(millions of units)
Table IX-12 - CALA Pack Market by Application - NiMH
(millions of $)
Table IX-13 - CALA Pack Market by Application - NiCd
(millions of units)
Table IX-14 - CALA Pack Market by Application - NiCd
(millions of $)
Table IX-15 - CALA Pack Market by Application - Fuel Cell
(millions of units)
Table IX-16 - CALA Pack Market by Application and Chemistry
(millions of units)
Table IX-17 - CALA Pack Market by Application and Chemistry
(millions of $)
Graphs
Graph IX-1 - CALA Pack Market by Architecture
(millions of units and millions of $)
Graph IX-2 - CALA Pack Market by Chemistry
(millions of units)
Graph IX-3 - CALA Pack Market by Application
(Unit Market Share)
Graph IX-4 - CALA Pack Market by Application - Li-ion
(Unit Market Share)
Graph IX-5 - CALA Pack Market by Application - Li-polymer
(Unit Market Share)
Graph IX-6 - CALA Pack Market by Application - NiMH
(Unit Market Share)
Graph IX-7 - CALA Pack Market by Application - NiCd
(Unit Market Share)
Graph IX-8 - CALA Pack Market by Application – Fuel Cell
(Unit Market Share)

Chapter X - Competitive Environment
Tables
Table X-1 - Worldwide Power Pack Market
Market Share by Supplier –Li-ion
Table X-2 - Worldwide Power Pack Market
Market Share by Supplier -NiMH
Table X-3 - Worldwide Power Pack Market
Market Share by Supplier NiCd
Graphs
Graph X-1 - Worldwide Power Pack Market
Market Share by Supplier - Li-ion
Graph X-2 - Worldwide Power Pack Market
Market Share by Supplier - NiMH
Graph X-3 - Worldwide Power Pack Market
Market Share by Supplier - NiCd

The purpose of this report is to analyze the large number of factors that drive the growth in the portable power pack market. Knowing where the opportunities are and when they will arise will help companies remain competitive in this changing marketplace.

The rechargeable portable power packs industry has received a tremendous boost from the current global economic recovery. Portable power is projected to be a dynamic and fast growing sector, which will be driven by the demand for consumer electronics and portability in the world. Led by the growing business activity in North America and Asia, the global economic growth driving this market is projected to expand at a consistently stable rate over the next several years. The projected growth in the power pack market through 2010 should be more steady and consistent than over the past several years. With the abundance of available data sources and observed economic growth, a more traditional forecasting model will be presented.

The two mature regions, North America and Europe, are expected to see long-term growth rates of 8.5% and 8.6%, respectively in the power packs market. The other regions, Asia and Latin American (CALA), will experience somewhat faster growth rates due to the emerging nature of their economies and the low penetration rates of the applications presented. The overall Worldwide Power Pack market is projected to grow from 1.1 billion units in 2005 to 1.6 billion units in 2010, a compounded annual growth rate (CAGR) of 9.0%. Analyzing the power pack market requires the estimation of the application device markets, economic factors, consumer trends, battery chemistries, current penetration rates, growth rates and technologies that affect the market. In this report "batteries" refer to "battery packs." A battery pack may include more than one cell, depending on the application in which it is used. This report will also include fuel cell technology and their viability as a commercial alternative to rechargeable battery packs.

Although the overall power pack market is projected to achieve a substantial CAGR of 9.0%, the growth rates of different consumer electronic applications will vary from region to region. One of the forces driving this market is the worldwide demand for increased communication. As a result of this demand, the mobile phone sector will boom. The mobile phone sector will hold the largest percentage of the power pack market in all of the regions examined. As this demand for these devices continues to grow and more are manufactured, they will become smarter and more multifunctional. The number will increase and they will take market share away from the PDA segment. Once touted as the hottest trend in the wireless industry, the PDA will eventually become absorbed into the mobile phone market. The feature of convergence, once thought to be the most redeeming strength of the PDA segment, will instead become its demise.

The fastest-growing application in the Worldwide market will be the notebook computer segment. As they become faster and more powerful, they will be seen as a practical substitute to desktop computers in both businesses and homes. As the price gap between the two narrows, notebooks will increase their market share at the expense of desktops. Given the increased demand for instant communication and advancements in the transfer of information, mobile computing and wireless communications will drive the demand for the next computer generation. Li-ion has emerged as the power source of choice among most of the applications studied. Along with Li-polymer, it will take market share from NiMH in an increasing number of applications, including mobile phones, digital cameras, notebook computers and PDAs. The migration to Lithium batteries from the other battery chemistries will be seen in all of the applications considered within this report with the exception of cordless phones and power tools.

For the purposes of portable electronic devices, the direct methanol fuel cell (DMFC) is the focus of research for most power pack companies, battery manufacturers and manufacturers of electronic devices. The purpose of the development of (DMFCs) is to comply with the demand for an uninterrupted power source within the portable electronics industry. DMFCs not only provides a convenient and fast rechargeable power source for portable electronics, but also strengthens the power system design capability of domestic industry. Methanol fuel has several advantages including light-weight, small size, long duration, and easy fuel replenishment. DMFCs are best candidate for micro fuel cell applications, such as mobile phone, personal computer and electronic gadgets.

However, the technological and economic challenge is that fuel cells must compete on price, weight, reliability, availability and performance at the same time that more manufacturers are providing lithium batteries at reduced pricing. Also, the current advancements and improvements in power management and utilization may minimize the need for DMFCs

The rechargeable power pack market is not an easy market to enter and competition among manufacturers is fierce. The growing market for portable devices, combined with the declining rate of individual cell prices, the need for modern production facilities, and an abundant workforce with reasonable labor costs have turned Asia into the world's manufacturing center for rechargeable batteries.

Companies and Organizations mentioned in Chapter IV

Acer, Altar Nan Technologies, Asutek Computer, Avaya, BYD, Casio, Compal Electronics, Consumer Electronics Association, Danionics, Fairchild Semiconductor, First International Computer, Fujitsu, Gateway, Gold Peak Batteries, Hewlett-Packard, Hitachi, IEEE International Solid-State Circuits Conference, Intel, International Rectifier, Japan Broadcasting Corp., KDDI, Linear Technology, Maxwell Technologies, Medis Technologies, Microsoft, Mobile PC Extended Battery Life Working Group, Microchip Technology, Mitsubishi Electric, Motorola, MTI MicroFuel Cells, NEC, NEC Tokin, Ningbo Baowang Battery Co., Ningbo GP Sanyo Energy Co., Nokia, Proxim, NTT DoCoMo, Philips Semiconductor, Quanta Computer, Rayovac, Renesas Technology, Samsung, Sanyo, Semtech, Sharp, Siemens, Sion Power, Sony, Standard Panels Working Group, Stone Battery, Texas Instruments, Toshiba, USB On-the-Go, Valence Technology, Wistron, Zinc Matrix Power

Company Profiles in Chapter X

Anton/Bauer Inc.
BYD Company Ltd.
Casio
Danionics A/S
Duracell Inc.
Electrovaya Inc.,
Energizer Holdings Inc.
E-One Moli Energy Corp.
Gold Peak Batteries International Ltd.
Hitachi-Maxell Corp.
LG Chem Ltd.
Lithium Technology Corp.
Manhattan Scientifics Inc.
Matsushita Battery Industrial Co. Ltd.
Mechanical Technology Inc.
Medis Technologies
Motorola Energy Systems Group
Motorola Labs
NEC Tokin Corporation
Rayovac Corporation
Saft Group
Samsung Advanced Institute of Technology
Samsung SDI
Sanyo Electric Co. Ltd.
Sion Power Corp
Smart Fuel Cell GmbH
Sony Corporation
Toshiba America Electronic Components Inc. Ultralife Battery Inc.
Valence Technology Inc.
Varta AG
Wilson Greatbatch Technologies Inc.
Zinc Matrix Power Inc.

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