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Sun Care in Greece

  • ID: 302860
  • May 2015
  • Region: Greece
  • 27 pages
  • Euromonitor International
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Products that combine sun protection with tanning features (‘tan-boosters’), constituting the upcoming 'tan and protect' category represent one of the most dynamic trends in sun protection in Greece for 2014. Another upcoming trend, which is expected to further develop over the forecast period, is water-resistant sun protection. For the time-being, Piz Buin is the only mass brand that is waterproof, yet all big manufacturers are set to launch water-resistant products.

The Sun Care in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Aftersun, Self-Tanning, Sun Protection.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Sun Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown
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SUN CARE IN GREECE

May 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Category Data
Table 1 Sales of Sun Care by Category: Value 2009-2014
Table 2 Sales of Sun Care by Category: % Value Growth 2009-2014
Table 3 Sales of Sun Care by Premium vs Mass: % Value 2009-2014
Table 4 NBO Company Shares of Sun Care: % Value 2010-2014
Table 5 LBN Brand Shares of Sun Care: % Value 2011-2014
Table 6 LBN Brand Shares of Premium Sun Care: % Value 2011-2014
Table 7 Forecast Sales of Sun Care by Category: Value 2014-2019
Table 8 Forecast Sales of Sun Care by Category: % Value Growth 2014-2019
Table 9 Forecast Sales of Sun Care by Premium vs Mass: % Value 2014-2019
Frezyderm SA in Beauty and Personal Care (greece)
Strategic Direction
Summary 1 Frezyderm SA: Key Facts
Summary 2 Frezyderm SA: Operational Indicators
Competitive Positioning
Summary 3 Frezyderm SA: Competitive Position 2014
Korres Natural Products SA in Beauty and Personal Care (greece)
Strategic Direction
Key Facts
Summary 4 Korres Natural Products SA: Key Facts
Summary 5 Korres Natural Products SA: Operational Indicators
Competitive Positioning
Summary 6 Korres Natural Products SA: Competitive Position 2014
Executive Summary
Market Decline Slows Down
Consumers Turned Into Bargain Hunters
Trading Down Favours Mass Brands, Private Label Loses Momentum
Innovation Helps Retain Value
Market Stabilises at Low Point
Key Trends and Developments
Ongoing Offers Hinder Value Growth
Trading Down From Premium To Mass Continues
Supermarkets and E-retailers Squeeze Beauty Retailers
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 7 Research Sources

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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