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Sun Care in Greece
Euromonitor International, May 2011, Pages: 30
The recession has had a noteworthy impact in sun care in Greece, even though overall demand in volume terms was not particularly affected. In particular, Greek consumers continued to invest in their protection from the sun’s UV radiation, yet had a more radical and budget-driven consumption rate. In this spirit, products of medium-high SPF performed better that medium-low ones, whilst specialised products like facial sun protection for instance were put aside for a more general full-body...
The Sun Care in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Aftersun, Self-Tanning, Sun Protection.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sun Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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