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Financial Cards and Payments in Colombia

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    Report

  • 56 Pages
  • January 2026
  • Region: Colombia
  • Euromonitor International
  • ID: 3031242
There were reasons to be positive in 2025 in Colombia with interest and inflation stabilising and consumer confidence returning. This provided a boost the number of financial card in circulation as well as leading to an increase in card transactions. Efforts to expand card acceptance, including into rural areas, as well as digitalisation within the market also helped to drive growth.

This Financial Cards and Payments in Colombia report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Financial Cards in Circulation, Mobile Payments, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Financial Cards and Payments market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • A brighter outlook for 2025 as consumer confidence improves
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Economic recovery fuels growth in card issuance
  • Digital payments reshape the transaction landscape
  • Bre-B, transforming Colombia’s payment ecosystem
WHAT’S NEXT?
  • Debt cards set to play a growing role in the payments market
  • As consumer confidence returns the focus will shift towards the benefits offered by credit cards
  • Pre-paid cards still full of potential but store cards falling out of fashion
COMPETITIVE LANDSCAPE
  • BanColombia remains on top with strong card portfolio
  • Payment networks driving loyalty and adoption in Colombia
  • Nu sees rapid growth by focusing on financial inclusion in Colombia
MARKET INDICATORS
  • Table 1 Number of POS Terminals: Units 2020-2025
  • Table 2 Number of ATMs: Units 2020-2025
  • Table 3 Value Lost to Fraud 2020-2025
  • Table 4 Card Expenditure by Location 2025
  • Table 5 Financial Cards in Circulation by Type: % Number of Cards 2020-2025
  • Table 6 Domestic versus Foreign Spend 2025
MARKET DATA
  • Table 7 Financial Cards by Category: Number of Cards in Circulation 2020-2025
  • Table 8 Financial Cards by Category: Number of Accounts 2020-2025
  • Table 9 Financial Cards Transactions by Category: Value 2020-2025
  • Table 10 Financial Cards by Category: Number of Transactions 2020-2025
  • Table 11 Consumer Payments by Category: Value 2020-2025
  • Table 12 Consumer Payments by Category: Number of Transactions 2020-2025
  • Table 13 M-Commerce by Category: Value 2020-2025
  • Table 14 M-Commerce by Category: % Value Growth 2020-2025
  • Table 15 Financial Cards: Number of Cards by Issuer 2020-2024
  • Table 16 Financial Cards: Number of Cards by Operator 2020-2024
  • Table 17 Financial Cards: Card Payment Transactions Value by Operator 2020-2024
  • Table 18 Financial Cards: Card Payment Transactions Value by Issuer 2020-2024
  • Table 19 Forecast Financial Cards by Category: Number of Cards in Circulation 2025-2030
  • Table 20 Forecast Financial Cards by Category: Number of Accounts 2025-2030
  • Table 21 Forecast Financial Cards Transactions by Category: Value 2025-2030
  • Table 22 Forecast Financial Cards by Category: Number of Transactions 2025-2030
  • Table 23 Forecast Consumer Payments by Category: Value 2025-2030
  • Table 24 Forecast Consumer Payments by Category: Number of Transactions 2025-2030
  • Table 25 Forecast M-Commerce by Category: Value 2025-2030
  • Table 26 Forecast M-Commerce by Category: % Value Growth 2025-2030
COUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources
DEBIT CARDS IN COLOMBIAKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Debit card use and acceptance continues to grow in Colombia
INDUSTRY PERFORMANCE
  • Debit card adoption in Colombia is growing
  • Card transactions rise fuelled by e-commerce and wider access to card payments
WHAT’S NEXT?
  • Debit cards are adapting to a new payment ecosystem
  • BanColombia reinvents its debit card to compete with neobank
  • Bre-B: the instant payment system reshaping Colombia’s financial landscape
COMPETITIVE LANDSCAPE
  • BanColombia and MasterCard lead the debit card market
  • Nu making waves with its customer-centric value proposition
CATEGORY DATA
  • Table 27 Debit Cards: Number of Cards in Circulation 2020-2025
  • Table 28 Debit Cards Transactions 2020-2025
  • Table 29 Debit Cards in Circulation: % Growth 2020-2025
  • Table 30 Debit Cards Transactions: % Growth 2020-2025
  • Table 31 Debit Cards: Number of Cards by Issuer 2020-2024
  • Table 32 Debit Cards: Number of Cards by Operator 2020-2024
  • Table 33 Debit Cards Payment Transaction Value by Issuer 2020-2024
  • Table 34 Debit Cards Payment Transaction Value by Operator 2020-2024
  • Table 35 Forecast Debit Cards: Number of Cards in Circulation 2025-2030
  • Table 36 Forecast Debit Cards Transactions 2025-2030
  • Table 37 Forecast Debit Cards in Circulation: % Growth 2025-2030
  • Table 38 Forecast Debit Cards Transactions: % Growth 2025-2030
COUNTRY REPORTSCREDIT CARDS IN COLOMBIAKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Consumers turn to credit cards for security, convenience and added benefits
INDUSTRY PERFORMANCE
  • Colombia’s credit card market rebounds in 2025
  • Credit card transactions increase thanks to the rise of digital wallets and contactless payments
WHAT’S NEXT?
  • The future of credit cards set to focus on expansion, innovation, and inclusion
  • AI’s set to play a growing role in expanding credit access and security
  • Regulatory and security changes force banks to replace card plastics
COMPETITIVE LANDSCAPE
  • BanColombia and Visa lead the credit cards market with a focus on financial inclusion and added value
  • Nu making waves with new and differentiated offerings
CATEGORY DATA
  • Table 39 Credit Cards: Number of Cards in Circulation 2020-2025
  • Table 40 Credit Cards Transactions 2020-2025
  • Table 41 Credit Cards in Circulation: % Growth 2020-2025
  • Table 42 Credit Cards Transactions: % Growth 2020-2025
  • Table 43 Commercial Credit Cards: Number of Cards in Circulation 2020-2025
  • Table 44 Commercial Credit Cards Transactions 2020-2025
  • Table 45 Commercial Credit Cards in Circulation: % Growth 2020-2025
  • Table 46 Commercial Credit Cards Transactions: % Growth 2020-2025
  • Table 47 Personal Credit Cards: Number of Cards in Circulation 2020-2025
  • Table 48 Personal Credit Cards Transactions 2020-2025
  • Table 49 Personal Credit Cards in Circulation: % Growth 2020-2025
  • Table 50 Personal Credit Cards Transactions: % Growth 2020-2025
  • Table 51 Credit Cards: Number of Cards by Issuer 2020-2024
  • Table 52 Credit Cards: Number of Cards by Operator 2020-2024
  • Table 53 Credit Cards Payment Transaction Value by Issuer 2020-2024
  • Table 54 Credit Cards Payment Transaction Value by Operator 2020-2024
  • Table 55 Commercial Credit Cards: Number of Cards by Issuer 2020-2024
  • Table 56 Commercial Credit Cards: Number of Cards by Operator 2020-2024
  • Table 57 Commercial Credit Cards Payment Transaction Value by Issuer 2020-2024
  • Table 58 Commercial Credit Cards Payment Transaction Value by Operator 2020-2024
  • Table 59 Personal Credit Cards: Number of Cards by Issuer 2020-2024
  • Table 60 Personal Credit Cards: Number of Cards by Operator 2020-2024
  • Table 61 Personal Credit Cards Payment Transaction Value by Issuer 2020-2024
  • Table 62 Personal Credit Cards Payment Transaction Value by Operator 2020-2024
  • Table 63 Forecast Credit Cards: Number of Cards in Circulation 2025-2030
  • Table 64 Forecast Credit Cards Transactions 2025-2030
  • Table 65 Forecast Credit Cards in Circulation: % Growth 2025-2030
  • Table 66 Forecast Credit Cards Transactions: % Growth 2025-2030
  • Table 67 Forecast Commercial Credit Cards: Number of Cards in Circulation 2025-2030
  • Table 68 Forecast Commercial Credit Cards Transactions 2025-2030
  • Table 69 Forecast Commercial Credit Cards in Circulation: % Growth 2025-2030
  • Table 70 Forecast Commercial Credit Cards Transactions: % Growth 2025-2030
  • Table 71 Forecast Personal Credit Cards: Number of Cards in Circulation 2025-2030
  • Table 72 Forecast Personal Credit Cards Transactions 2025-2030
  • Table 73 Forecast Personal Credit Cards in Circulation: % Growth 2025-2030
  • Table 74 Forecast Personal Credit Cards Transactions: % Growth 2025-2030
COUNTRY REPORTSCHARGE CARDS IN COLOMBIA
2025 DEVELOPMENTS
  • Charge cards remain a niche area of the market
COUNTRY REPORTSPRE-PAID CARDS IN COLOMBIAKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Pre-paid cards remain relevant despite increasing competition
INDUSTRY PERFORMANCE
  • Closed-loop pre-paid cards gain ground as open-loop cards lose relevance
WHAT’S NEXT?
  • The use of pre-paid cards set to continue expanding in the coming years
  • Crypto presents opportunities for the growth of pre-paid cards
  • New payment alternatives are being explored in the country’s public transportation systems
COMPETITIVE LANDSCAPE
  • Mass transit systems and family compensation funds are the largest issuers of pre-paid cards in the country.
CATEGORY DATA
  • Table 75 Pre-paid Cards: Number of Cards in Circulation 2020-2025
  • Table 76 Pre-paid Cards Transactions 2020-2025
  • Table 77 Pre-paid Cards in Circulation: % Growth 2020-2025
  • Table 78 Pre-paid Cards Transactions: % Growth 2020-2025
  • Table 79 Closed Loop Pre-paid Cards Transactions 2020-2025
  • Table 80 Closed Loop Pre-paid Cards Transactions: % Growth 2020-2025
  • Table 81 Open Loop Pre-paid Cards Transactions 2020-2025
  • Table 82 Open Loop Pre-paid Cards Transactions: % Growth 2020-2025
  • Table 83 Pre-paid Cards: Number of Cards by Issuer 2020-2024
  • Table 84 Pre-paid Cards: Number of Cards by Operator 2020-2024
  • Table 85 Pre-paid Cards Transaction Value by Issuer 2020-2024
  • Table 86 Pre-paid Cards Transaction Value by Operator 2020-2024
  • Table 87 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2020-2024
  • Table 88 Closed Loop Pre-paid Cards: Number of Cards by Operator 2020-2024
  • Table 89 Closed Loop Pre-paid Cards Transaction Value by Issuer 2020-2024
  • Table 90 Closed Loop Pre-paid Cards Transaction Value by Operator 2020-2024
  • Table 91 Open Loop Pre-paid Cards: Number of Cards by Issuer 2020-2024
  • Table 92 Open Loop Pre-paid Cards: Number of Cards by Operator 2020-2024
  • Table 93 Open Loop Pre-paid Cards Transaction Value by Issuer 2020-2024
  • Table 94 Open Loop Pre-paid Cards Transaction Value by Operator 2020-2024
  • Table 95 Forecast Pre-paid Cards: Number of Cards in Circulation 2025-2030
  • Table 96 Forecast Pre-paid Cards Transactions 2025-2030
  • Table 97 Forecast Pre-paid Cards in Circulation: % Growth 2025-2030
  • Table 98 Forecast Pre-paid Cards Transactions: % Growth 2025-2030
  • Table 99 Forecast Closed Loop Pre-paid Cards Transactions 2025-2030
  • Table 100 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2025-2030
  • Table 101 Forecast Open Loop Pre-paid Cards Transactions 2025-2030
  • Table 102 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2025-2030
COUNTRY REPORTSSTORE CARDS IN COLOMBIAKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Store cards under threat as consumers turn to alternative payment options
INDUSTRY PERFORMANCE
  • Traditional store cards lose ground to co-branded alternatives
  • Store Cards are losing ground toward more versatile payments methods
WHAT’S NEXT
  • Store cards could still unlock opportunities through increased personalisation
  • Store cards as a tool for brand loyalty and exclusivity
  • Limited utility and declining relevance push store cards out of consumer portfolios
COMPETITIVE LANDSCAPE
  • Store cards remain a loyalty tool for major retailers in Colombia
  • Ara and BBVA launch co-branded credit card
CATEGORY DATA
  • Table 103 Store Cards: Number of Cards in Circulation 2020-2025
  • Table 104 Store Cards Transactions 2020-2025
  • Table 105 Store Cards in Circulation: % Growth 2020-2025
  • Table 106 Store Cards Transactions: % Growth 2020-2025
  • Table 107 Store Cards: Number of Cards by Issuer 2020-2024
  • Table 108 Store Cards: Payment Transaction Value by Issuer 2020-2024
  • Table 109 Forecast Store Cards: Number of Cards in Circulation 2025-2030
  • Table 110 Forecast Store Cards Transactions 2025-2030
  • Table 111 Forecast Store Cards in Circulation: % Growth 2025-2030
  • Table 112 Forecast Store Cards Transactions: % Growth 2025-2030
COUNTRY REPORTS