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Viewing report
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Brazil - Broadcasting
Paul Budde Communication Pty Ltd, Feb 2012, Pages: 11
Synopsis
Brazil’s pay TV market has experienced sustained growth, not even slowing down during the global credit crunch. The principal operators in Brazil’s pay TV market are Net Serviços, Sky Brasil, Embratel, Telefônica Brasil, and Oi TV. Several operators offer pay TV services as part of triple play packages including voice and broadband.
A new pay TV law was passed in September 2011, aimed at promoting competition and expanding services. This law removed limits on foreign ownership in the cable TV sector. It also gave the green light to all telcos to provide pay TV anywhere in Brazil. Thanks to the change in legislation, fixed-line incumbent Embratel has been able to take control of its subsidiary Net Serviços, the largest multi-service cable provider in Latin America. This report provides an overview of Brazil’s pay TV market, accompanied by statistical data.
Key developments: Telefônica Brasil has acquired a 49% stake in Brazilian cable TV operator TVA from Lemontree; fixed-line operator GVT has launched a hybrid DTH/IPTV pay-TV service; despite delays in the deployment of DTTV, Brazil intends to complete the switchover from analogue to digital TV broadcasting in 2016.
Companies covered in this report include: Net Serviços de Comunicação, Sky Brasil, ITSA, Embratel, Telefônica Brasil, TVA, Oi, GVT, CTBC/Algar Telecom.
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