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LBS Market in the APAC Region 2015-2019

  • ID: 3042464
  • Report
  • November 2014
  • Region: Asia Pacific
  • 103 pages
  • TechNavio
1 of 5

FEATURED COMPANIES

  • AdNear
  • DbyDx Software
  • Google
  • MyCityWay
  • Sifang
  • TELiBrahmaTechnologies
  • MORE
 
One Hour Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

About LBS Market in APAC

LBS are information services that use real-time geographical data from a mobile device to provide security services, information, and entertainment. LBS applications are predominantly used by government organizations, consumers, and business enterprises. Business enterprises use LBS to increase employee productivity and supply chain efficiency. LBS provide numerous applications to users such as location-based social media, LBA, navigation and tracking, geotagging, augmented reality, information services, and emergency services. LBS have made the day-to-day life of a consumer easier by providing assistance with a large number of applications with many benefits, at an economical cost.

The analysts forecast the LBS Market in APAC to grow at a CAGR of 33.20 percent over the period 2014-2019.

Covered in this Report
The LBS market in APAC can be classified into two major segments based on Usage and Users. On the basis of usage, the market is segmented into two categories: Indoor LBS and Outdoor LBS. On the basis of outdoor LBS services, the market is segmented into four categories: Location-based Search and Advertising, Location-based Tracking, Location-based Navigation, and Location-based Infotainment and Analytics. On the basis of users, the market is segmented into three categories: Individual Consumers, Enterprises, and Government Organizations.

The report, the LBS Market in APAC 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers China, India, and Japan as leading countries; it also covers the LBS Market in APAC landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key Regions
- Japan
- China
- India

Key Vendors
- AdNear
- Google
- HERE
- Jiepang API
- NavInfo
- TeleNav
- TomTom

Other Prominent Vendors
- Apple
- ariosesoftware.com
- Bafang
- Baidu
- Bharti Airtel
- Bing
- Clingle (Srividya Tech)
- DbyDx Software
- Dialme 24
- Dialuz.com
- Digu.com
- ESRI
- Facebook
- FLAGMYOFFER
- GETIT Infoservices
- Guantu
- Kaikai.com
- LocationGuru
- Maopao Community
- Mobango
- Mojostreet Infomedia Services
- MyCityWay
- NetEase
- PDAger Technology
- Poynt
- Quike.com
- Spime
- Scanpoint Geomatics
- Syniverse Technologies
- SatNav Technology
- Sifang
- Sina
- TELiBrahma Technologies
- Tata Teleservices
- Tata DoCoMo
- Taxiforsure.com
- Tencent Holdings
- Tiros Technology
- VLD
- Weibo.com
- Yahoo
- Yoose.com

Market Drivers
- Increased Adoption of Location-enabled Devices in APAC
- For a full, detailed list, view our report

Market Challenges
- Lack of Knowledge of LBS among Consumers
- For a full, detailed list, view our report

Market Trends
- Increased Adoption of Location-based Search and Advertising
- For a full, detailed list, view our report

Key Questions Answered in this Report
- What will the market size be in 2018 and what will the growth rate be?
- What are the key Market Trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?

The report is also available as part of our annual subscription offer. Please get in touch with our customers service team in order to find out more.
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Note: Product cover images may vary from those shown
2 of 5

FEATURED COMPANIES

  • AdNear
  • DbyDx Software
  • Google
  • MyCityWay
  • Sifang
  • TELiBrahmaTechnologies
  • MORE
 
One Hour Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Market Landscape
06.1 Market Overview
06.2 Market Size and Forecast
06.3 Five Forces Analysis
07. Market Segmentation by Usage
07.1 LBS Market in APAC by Usage
07.2 Indoor LBS Market in APAC
07.2.1 Market Size and Forecast
07.3 Outdoor LBS Market in APAC
07.3.1 Market Size and Forecast
08. Outdoor LBS Services Market Segmentation by Services Category
08.1 Outdoor LBS Market in APAC by Product and Services
08.2 Outdoor Location-based Search and Advertising Market in APAC
08.2.1 Market Size and Forecast
08.3 Location-based Tracking Market in APAC
08.3.1 Market Size and Forecast
08.4 Location-based Navigation Market in APAC
08.4.1 Market Size and Forecast
08.5 Location-based Infotainment and Analytics Market
08.5.1 Market Size and Forecast
09. Market Segmentation by End-users
09.1 LBS Market in APAC by End-users
09.2 LBS Market in APAC by Enterprises
09.2.1 Market Size and Forecast
09.3 LBS Market in APAC by Individual Consumers
09.3.1 Market Size and Forecast
09.4 LBS Market in APAC by Government Organizations
09.4.1 Market Size and Forecast
10. Geographical Segmentation
10.1 LBS Market in APAC by Geographical Segmentation 2014-2019
10.2 LBS Market in Japan 2014-2019
10.2.1 Market Size and Forecast
10.3 LBS Market in China 2014-2019
10.3.1 Market Size and Forecast
10.4 LBS Market in India 2014-2019
10.4.1 Market Size and Forecast
11. Key Leading Countries
11.1 Japan
11.2 China
11.3 India
12. Buying Criteria
13. Market Growth Drivers
14. Drivers and their Impact
15. Market Challenges
16. Impact of Drivers and Challenges
17. Market Trends
18. Trends and their Impact
19. Vendor Landscape
19.1 Competitive Scenario
19.1.1 Key News
19.1.2 Mergers and Acquisitions
19.2 Market Share Analysis 2013
19.3 Other Prominent Vendors
20. Key Vendor Analysis
20.1 AdNear
20.1.1 Key Facts
20.1.2 Business Overview
20.1.3 Key Locations
20.1.4 Business Strategy
20.1.5 Recent Developments
20.1.6 SWOT Analysis
20.2 Google
20.2.1 Key Facts
20.2.2 Business Overview
20.2.3 Business Segmentation by Revenue 2013
20.2.4 Business Segmentation by Revenue 2012 and 2013
20.2.5 Geographical Segmentation by Revenue 2013
20.2.6 Business Strategy
20.2.7 Recent Developments
20.2.8 SWOT Analysis
20.2.9 Strengths
20.2.10 Weakness
20.2.11 Opportunities
20.2.12 Threats
20.3 HERE
20.3.1 Key Facts
20.3.2 Business Overview
20.3.3 Business Segmentation
20.3.4 Geographical Segmentation by Revenue 2014
20.3.5 Business Strategy
20.3.6 Recent Developments
20.3.7 SWOT Analysis
20.3.8 Strengths
20.3.9 Weakness
20.3.10 Opportunities
20.3.11 Threat
20.4 Jiepang
20.4.1 Key Facts
20.4.2 Business Overview
20.4.3 SWOT Analysis
20.5 NavInfo
20.5.1 Key Facts
20.5.2 Business Overview
20.5.3 Business Segmentation
20.5.4 Business Strategy
20.5.5 Key Information
20.5.6 SWOT Analysis
20.6 TeleNav
20.6.1 Key Facts
20.6.2 Business Overview
20.6.3 Geographical Segmentation by Revenue 2013
20.6.4 Business Strategy
20.6.5 Recent Developments
20.6.6 SWOT Analysis
20.7 TomTom
20.7.1 Key Facts
20.7.2 Business Overview
20.7.3 Revenue by Business Segmentation 2013
20.7.4 Revenue by Business Segmentation 2012 and 2013
20.7.5 Revenue by Geographical Segmentation 2013
20.7.6 Business Strategy
20.7.7 Recent Developments
20.7.8 SWOT Analysis
21. Other Reports in this Series

List of Exhibits
Exhibit 1: Market Research Methodology
Exhibit 2: LBS Market in APAC - Market Overview
Exhibit 3: LBS Market in APAC 2014-19 (US$ billion)
Exhibit 4: LBS Market in APAC by Usage 2014-2019 (US$ billion)
Exhibit 5: Major Difference Between Indoor LBS and Outdoor LBS
Exhibit 6: Indoor LBS Market in APAC 2014-2019 (US$ billion)
Exhibit 7: Outdoor LBS Market in APAC 2014-2019 (US$ billion)
Exhibit 8: LBS Market in APAC by Service Category 2014-2019 (US$ billion)
Exhibit 9: Outdoor Location-based Search and Advertising Market in APAC 2014-2019 (US$ billion)
Exhibit 10: Location-based Tracking Market in APAC 2014-2019 (US$ billion)
Exhibit 11: Location-based Navigation Market in APAC 2014-2019 (US$ billion)
Exhibit 12: Location-based Infotainment and Analytics Market 2014-2019 (US$ billion)
Exhibit 13: LBS Market in APAC by End-users 2014-2019 (US$ billion)
Exhibit 14: LBS Market in APAC by Enterprises 2014-2019 (US$ billion)
Exhibit 15: LBS Market in APAC by Individual Consumers 2014-2019 (US$ billion)
Exhibit 16: LBS Market in APAC by Government Organisations 2014-2019 (US$ billion)
Exhibit 17: LBS Market in APAC by Geographical Segmentation 2014
Exhibit 18: LBS Market in Japan 2014-2019 (US$ billion)
Exhibit 19: LBS Market in China 2014-2019 (US$ billion)
Exhibit 20: LBS Market in India 2014-2019 (US$ billion)
Exhibit 21: Smartphone Vendor Share in India
Exhibit 22: Smartphone Vendor Share in China
Exhibit 23: LTE Connections in APAC (in millions)
Exhibit 24: Adnear: Key Locations
Exhibit 25: Google: Business Segmentation by Revenue 2013
Exhibit 26: Google: Business Segmentation by Revenue 2012 and 2013 (US$ million)
Exhibit 27: Google: Geographical Segmentation by Revenue 2013
Exhibit 28: HERE: Business Segmentation 2014
Exhibit 29: HERE: Geographical Segmentation by Revenue 2014
Exhibit 30: Navinfo: Business Segmentation
Exhibit 31: TeleNav: Geographical Segmentation by Revenue 2013
Exhibit 32: TomTom: Revenue by Business Segmentation 2013
Exhibit 33: TomTom: Revenue by Business Segmentation 2012 and 2013 (US$ million)
Exhibit 34: TomTom : Revenue by Geographical Segmentation 2013
Note: Product cover images may vary from those shown
3 of 5

FEATURED COMPANIES

  • AdNear
  • DbyDx Software
  • Google
  • MyCityWay
  • Sifang
  • TELiBrahmaTechnologies
  • MORE
 
One Hour Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

Commenting on the report, an analyst from the team said: “One of the emerging trends in the market is the increased adoption of location-based search and advertising. Advertisers use the location of a smartphone user to send targeted advertising campaigns. LBA is a more focused and efficient marketing tool for advertisers, providing an additional revenue source for LBS vendors. The mobile operators use LBA to offer free advertisement-funded navigation that helps them to both promote LBS and increase their profitability.”

According to the report, one key factor driving the market growth is increased adoption of location-enabled devices in the APAC region. The popularity of LBS and demand for GPS-enabled handsets have increased significantly in densely populated APAC region countries such as India and China.

Further, the report states that user privacy poses a major challenge to this market. Information about the consumer's location is shared among players in the LBS value chain. While using LBS, consumers knowingly or unknowingly allow companies to create a profile about their personal life. Companies then share the users' information and send them advertisements, deals, and coupons even if they do not want them.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Note: Product cover images may vary from those shown
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One Hour Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

- AdNear
- Google
- HERE
- Jiepang API
- NavInfo
- TeleNav
- TomTom
- Apple
- ariosesoftware.com
- Bafang
- Baidu
- Bharti Airtel
- Bing
- Clingle (Srividya Tech)
- DbyDx Software
- Dialme 24
- Dialuz.com
- Digu.com
- ESRI
- Facebook
- FLAGMYOFFER
- GETIT Infoservices
- Guantu
- Kaikai.com
- LocationGuru
- Maopao Community
- Mobango
- Mojostreet Infomedia Services
- MyCityWay
- NetEase
- PDAger Technology
- Poynt
- Quike.com
- Spime
- Scanpoint Geomatics
- Syniverse Technologies
- SatNav Technology
- Sifang
- Sina
- TELiBrahmaTechnologies
- Tata Teleservices
- Tata DoCoMo
- Taxiforsure.com
- Tencent Holdings
- Tiros Technology
- VLD
- Weibo.com
- Yahoo
- Yoose.com
Note: Product cover images may vary from those shown
5 of 5
Note: Product cover images may vary from those shown
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