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Jewelry Snapshot Report 2014 (with Affluents' Jewelry and Jewelers Brand Preferences) Product Image

Jewelry Snapshot Report 2014 (with Affluents' Jewelry and Jewelers Brand Preferences)

  • ID: 3048072
  • October 2014
  • Region: United States
  • 95 Pages
  • Unity Marketing
New "Just the Facts, Ma'am" Report on the Affluent Consumer Market for Jewelry Released

A Short, But Sweet Report With Key Facts And Figures On The Affluent Consumer Market For Jewelry

Entitled the Jewelry Snapshot Report 2014 this succinct trend report presents the busy marketer with "just the facts, ma'am" in order to help them assess opportunities and shifts in what jewelry products affluent consumers are buying, how much they are spending and the trends in where they are making their purchases.

It includes details, facts and figures taken from Affluent Consumer Tracking Study, which is a quarterly surveys among 1,000-1,200 affluent consumers (incomes $100,000 and above) conducted throughout 2008, 2009, 2010, 2011, 2012 and 2013.

Contained in this new concise snapshot report are these essential facts and figures that can give direction to marketers' business and strategic plans.

- What jewelry items, including men and women's jewelry items, are of most of interest to affluent consumers and how these items are trending year-over-year both in terms of purchase incidence and spending.
- Trends in men and women's jewelry purchases by material (i.e. gold, silver, platinum, etc.) and gemstone (i.e. diamonds, other precious stones, semi-precious READ MORE >

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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