Nappies/Diapers/Pants in Poland

Euromonitor International, April 2013, Pages: 24

Nappies/diapers/pants registered a 2% increase in current value sales in 2012 to reach PLN1.2 billion. This was slower than the 7% CAGR recorded over the review period. Standard nappies/diapers accounted for a 49% share of retail value sales, followed by new born nappies/diapers (24%), junior nappies/diapers (23%) and disposable pants (4%).

Euromonitor International's Nappies/Diapers/Pants in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Disposable Pants, Nappies/Diapers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Nappies/Diapers/Pants market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

NAPPIES/DIAPERS/PANTS IN POLAND
Euromonitor International
April 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2007-2012
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2007-2012
Table 3 Nappies/Diapers/Pants Retail Company Shares 2008-2012
Table 4 Nappies/Diapers/Pants Retail Brand Shares 2009-2012
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2012-2017
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2012-2017
Torunskie Zaklady Materialow Opatrunkowych SA (tzmo) in Tissue and Hygiene (poland)
Strategic Direction
Key Facts
Summary 1 Torunskie Zaklady Materialow Opatrunkowych SA (TZMO): Key Facts
Summary 2 Torunskie Zaklady Materialow Opatrunkowych SA (TZMO): Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Torunskie Zaklady Materialow Opatrunkowych SA (TZMO): Competitive Position 2012
Executive Summary
Demographic and Economic Factors Impact Tissue and Hygiene in Poland
Biedronka Expands Its Store Presence and Private Label Offer
Ecological Purchases Are Not Widespread in Poland
Polish Consumers Are Choosing More Innovative Products
Kimberly-clark's Partial Withdrawal May Have A Strong Impact on the Industry
Key Trends and Developments
Demographic Factors Impact Tissue and Hygiene in Poland
Polish Consumers Are Eager To Buy Private Label Products
Higher Ecological Awareness But the Impact on Shopping Habits Is Low
Hygiene Standards Start To Improve
Kimberly-clark's Partial Withdrawal From Poland
Market Indicators
Table 7 Birth Rates 2007-2012
Table 8 Infant Population 2007-2012
Table 9 Female Population by Age 2007-2012
Table 10 Total Population by Age 2007-2012
Table 11 Households 2007-2012
Table 12 Forecast Infant Population 2012-2017
Table 13 Forecast Female Population by Age 2012-2017
Table 14 Forecast Total Population by Age 2012-2017
Table 15 Forecast Households 2012-2017
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2007-2012
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2007-2012
Table 18 Tissue and Hygiene Retail Company Shares 2008-2012
Table 19 Tissue and Hygiene Retail Brand Shares 2009-2012
Table 20 Penetration of Private Label by Category 2007-2012
Table 21 Retail Sales of Tissue and Hygiene by Distribution Format: % Analysis 2007-2012
Table 22 Retail Sales of Tissue and Hygiene by Category and Distribution Format: % Analysis 2012
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
Sources
Summary 4 Research Sources

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