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Sun Care in Brazil


Description: Consumption of sun care products among Brazilians has increased in recent years as a response to the significant efforts from leading companies. Another trend in this sector is related to the increasing participation of higher SPF sun protection products over the 2005-2010 period as a result of the increased concerns regarding the damage sun exposure can do the skin. For instance, sales of sun protection by factor, with SPF above 30 increased from 17% in 2005 to 31% in 2010.

The Sun Care in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Aftersun, Self-Tanning, Sun Protection.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Sun Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.


Contents: Sun Care in Brazil
Euromonitor International
May 2011
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sun Care by Category: Value 2005-2010
Table 2 Sales of Sun Care by Category: % Value Growth 2005-2010
Table 3 Sun Care Company Shares 2006-2010
Table 4 Sun Care Brand Shares by GBN 2007-2010
Table 5 Sun Care Premium Brand Shares by GBN 2007-2010
Table 6 Forecast Sales of Sun Care by Category: Value 2010-2015
Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2010-2015
Table 8 Sales of Sun Protection by Factor: % Value Analysis 2005-2010
Table 9 Sales of Sun Protection by Formulation: % Value Analysis 2005-2010
Avon Cosméticos Ltda in Beauty and Personal Care (brazil)
Strategic Direction
Key Facts
Summary 1 Avon Cosméticos Ltda: Key Facts
Summary 2 Avon Cosméticos Ltda: Operational Indicators
Company Background
Production
Summary 3 Avon Cosméticos Ltda: Production Statistics 2010
Competitive Positioning
Summary 4 Avon Cosméticos Ltda: Competitive Position 2010
Belocap Produtos Capilares Ltda in Beauty and Personal Care (brazil)
Strategic Direction
Key Facts
Summary 5 Belocap Produtos Capilares Ltda: Key Facts
Summary 6 Belocap Produtos Capilares Ltda: Operational Indicators
Company Background
Production
Summary 7 Belocap Produtos Capilares Ltda: Production Statistics 2010
Competitive Positioning
Summary 8 Belocap Produtos Capilares Ltda: Competitive Position 2010
Botica Comercial Farmacêutica Ltda in Beauty and Personal Care (brazil)
Strategic Direction
Key Facts
Summary 9 Botica Comercial Farmacêutica Ltda: Key Facts
Summary 10 Botica Comercial Farmacêutica Ltda: Operational Indicators
Company Background
Chart 1 Botica Comercial Farmacêutica Ltda in São Paulo
Internet Strategy
Competitive Positioning
Summary 11 Botica Comercial Farmacêutica Ltda: Competitive Position 2010
Hypermarcas SA in Beauty and Personal Care (brazil)
Strategic Direction
Key Facts
Summary 12 Hypermarcas SA: Key Facts
Summary 13 Hypermarcas SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 14 Hypermarcas SA: Competitive Position 2010
Natura Cosméticos SA in Beauty and Personal Care (brazil)
Strategic Direction
Key Facts
Summary 15 Natura Cosméticos SA: Key Facts
Summary 16 Natura Cosméticos SA: Operational Indicators
Company Background
Production
Summary 17 Natura Cosméticos SA: Production Statistics 2010
Competitive Positioning
Summary 18 Natura Cosméticos SA: Competitive Position 2010
Procter & Gamble Do Brasil SA in Beauty and Personal Care (brazil)
Strategic Direction
Key Facts
Summary 19 Procter & Gamble do Brasil SA: Key Facts
Company Background
Production
Summary 20 Procter & Gamble do Brasil SA: Production Statistics 2010
Competitive Positioning
Summary 21 Procter & Gamble do Brasil SA: Competitive Position 2010
Executive Summary
Brazilians Continue To Spend on Beauty and Personal Care Products
the Largest Local Specialist Moves To Direct Selling
Natura, Procter & Gamble and Botica/o Boticário Increase Their Market Share
Large Direct Selling and Beauty Specialist Retailers Channels Characterise Bpc
Positive Growth Is Expected Over the 2010-2015 Period
Key Trends and Developments
Competitive Environment
Drugstores Continue To Increase Market Share in Beauty and Personal Care
Multinationals Show An Interest in Entering/reinforcing Their Positions in Brazil
Leading Players Expand Distribution Centres in View of Future Market Growth
Lower-income Earners Remain Key Consumers of Bpc
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2005-2010
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2005-2010
Table 12 Sales of Premium Cosmetics by Category: Value 2005-2010
Table 13 Sales of Premium Cosmetics by Category: % Value Growth 2005-2010
Table 14 Beauty and Personal Care Company Shares by NBO 2006-2010
Table 15 Beauty and Personal Care Company Shares by GBO 2006-2010
Table 16 Beauty and Personal Care Brand Shares by GBN 2007-2010
Table 17 Penetration of Private Label by Category 2005-2010
Table 18 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2005-2010
Table 19 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2010
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 22 Forecast Sales of Premium Cosmetics by Category: Value 2010-2015
Table 23 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2010-2015
Definitions
Summary 22 Research Sources




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