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Fruit & Vegetables in the Netherlands
Datamonitor, Sep 2010, Pages: 34
The Fruit & Vegetables in the Netherlands industry profile is an essential resource for top-level data and analysis covering the Fruit & Vegetables industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.
Scope
- Contains an executive summary and data on value, volume and/or segmentation
- Provides textual analysis of Fruit & Vegetables in the Netherlands’s recent performance and future prospects
- Incorporates in-depth five forces competitive environment analysis and scorecards
- Includes a five-year forecast of Fruit & Vegetables in the Netherlands
- The leading companies are profiled with supporting key financial metrics
- Supported by the key macroeconomic and demographic data affecting the market
Highlights
- Detailed information is included on market size, measured by value and/or volume
- Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape
Why you should buy this report
- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research
Market Definition
The fruit and vegetable market is taken to be the sale to consumers of fresh fruit and fresh vegetables, including potatoes. Processed and preserved fruit and vegetables, including juices, frozen and canned products, are excluded.
Volumes are calculated from per capita availability and mid-year populations, where 'availability' denotes the quantities sold (or otherwise available) to consumers without regard to whether the produce is physically consumed or not.
Values are calculated from the total volume consumed and the retail price per kg.
All currency conversions are calculated using constant 2009 average annual exchange rates.
For the purposes of this report, Europe consists of Western Europe and Eastern Europe.
Western Europe comprises Belgium, Denmark, France, Germany, Italy, the Netherlands, Norway, Spain, Sweden, and the United Kingdom.
Eastern Europe comprises the Czech Republic, Hungary, Poland, Romania, Russia, and Ukraine.
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