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Air Care In Saudi Arabia
Euromonitor International, Feb 2012, Pages: 22
Air care continued to benefit from strong advertising support in 2010, with this boosting consumers’ awareness of the brands on offer and also creating a perceived need for air care in many households. Advertising was particularly strong for leading brand Saudi Johnson’s Glade, for Reckitt Benckiser in support of new launch Air Wick Water Splash and for Ambi-Pur, which was acquired by Procter & Gamble in 2010. Reckitt Benckiser’s Dettol Neutra Air, extended into concentrated spray/aerosol air...
The Air Care in Saudi Arabia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Air Care market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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