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Fruit/Vegetable Juice in Romania
Euromonitor International, May 2011, Pages: 42
The decline of total volume sales in 2010 was largely a consequence of the loss of purchasing power after the application of the austerity measures taken for reducing the public deficit. The decrease of consumers’ purchasing power could not compensate the changes in lifestyle during the booming period 2006-2008, when consumers began to see the value behind natural products and healthier food products in general. The elimination of preservatives in fruit/vegetable juice was well received by...
The Fruit/Vegetable Juice in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Fruit/Vegetable Juice market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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