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Fruit/Vegetable Juice in South Korea

Euromonitor International, Sep 2011, Pages: 40


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The premiumisation of fruit/vegetable juice accelerated in 2010 though fruit/vegetable juice market continued declining in 2010. Since 2004, the category has seen sales decline; however more fruit/vegetable juice manufacturers introduced chilled juices under reconstituted 100% juice in 2010. Chilled juices have been taking the place of existing fruit/vegetable juice, to account for an 11% share in terms of off-trade volume sales in 2010. Given the health and wellness trend, consumers preferred...

The Fruit/Vegetable Juice in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Fruit/Vegetable Juice market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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