+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Wipes in the United Kingdom

  • PDF Icon

    Report

  • 24 Pages
  • March 2023
  • Region: United Kingdom
  • Euromonitor International
  • ID: 310844
Demand for wipes continued to grow in 2022, as heightened hygiene awareness since the pandemic encouraged many local consumers to maintain stringent cleaning routines. In particular, this supported demand for all purpose cleaning wipes and general purpose wipes, while general personal hygiene concerns benefitted further demand for moist toilet wipes.

The analyst's Wipes in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Wipes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

WIPES IN THE UNITED KINGDOM

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • Heightened hygiene awareness supports further demand for wipes in 2022
  • UK retailers ban wipes containing plastic
  • Top three players retain strength in wipes but private label gains further share
PROSPECTS AND OPPORTUNITIES
  • Established hygiene habits and demand for convenience to continue to support demand for wipes over the forecast period
  • Sustainability concerns to gain momentum over the forecast period
  • New product launches shift consumers away from wipes entirely
CATEGORY DATA
  • Table 1 Retail Sales of Wipes by Category: Value 2017-2022
  • Table 2 Retail Sales of Wipes by Category: % Value Growth 2017-2022
  • Table 3 NBO Company Shares of Retail Wipes: % Value 2018-2022
  • Table 4 LBN Brand Shares of Retail Wipes: % Value 2019-2022
  • Table 5 Forecast Retail Sales of Wipes by Category: Value 2022-2027
  • Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2022-2027
TISSUE AND HYGIENE IN THE UNITED KINGDOM

EXECUTIVE SUMMARY
  • Tissue and hygiene in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for tissue and hygiene?
MARKET INDICATORS
  • Table 7 Birth Rates 2017-2022
  • Table 8 Infant Population 2017-2022
  • Table 9 Female Population by Age 2017-2022
  • Table 10 Total Population by Age 2017-2022
  • Table 11 Households 2017-2022
  • Table 12 Forecast Infant Population 2022-2027
  • Table 13 Forecast Female Population by Age 2022-2027
  • Table 14 Forecast Total Population by Age 2022-2027
  • Table 15 Forecast Households 2022-2027
MARKET DATA
  • Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
  • Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
  • Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2018-2022
  • Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2019-2022
  • Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2017-2022
  • Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2017-2022
  • Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2022
  • Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2022-2027
  • Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2022-2027
DISCLAIMER

SOURCES
  • Summary 1 Research Sources

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

Accantia Health & Beauty Limited
SCA Hygiene Products UK Ltd
Kimberly-Clark Holding Ltd
Georgia Pacific UK Ltd
Johnson & Johnson Ltd
LPC Group Plc