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Bottled Water in South Africa
Euromonitor International, April 2011, Pages: 30
Bottled water struggled to achieve growth in volume sales during 2010 due to the ongoing effects of the economic downturn. Bottled water is considered by many South Africans to be a luxury product and products within the category tend to target upper LSM groups. Whilst these higher income consumers are not as harshly affected by rising prices as the lower LSM groups, even the highest income consumers in South Africa curbed their spending on bottled water during 2010. The 2010 FIFA World Cup did...
The Bottled Water in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Bottled Water market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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