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Hotspots: Individual's Perspectives

In-Stat/MDR, Dec 2005, Pages: 25


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Business professionals' use of Wi-Fi hotspot access and services is on the rise, both in the number of users and the frequency that they use these services. According to an online survey of 579 business professionals conducted by the high-tech market research firm, nearly half of all respondents are current hotspot users, and all others say they may use hotspots in the future. Of current users, 25% consider themselves heavy users (defined as using hotspots once a week or more).

Users consider the lack of availability, fears of poor network security, and high costs as lead reasons not to use hotspots. We found that security concerns are largely being addressed by the individual, and less so at a corporate level.

This recent report found the following:

- Survey respondents indicated a strong interest (51 percent response rate) in using a service with enhanced security features and were willing to pay for these features.

- Most users access hotspots while travelling on business (as compared to using hotspots in town or for leisure purposes).

- Hotels and airports continue to be the most popular access venues (84 and 72 percent of respondents use these, respectively).

The report, Hotspots: Individual's Perspectives, examines adoption of, and perspectives on, hotspots on a corporate and individual level, among businesspersons primarily in the US. It contains the results of a user survey on Wi-Fi access point use, including frequency of usage, points of concern, and willingness to pay for certain services.




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