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Cotton Wool/Buds/Pads in Portugal

Euromonitor International, Aug 2011, Pages: 27


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Cotton wool/buds/pads in Portugal is a mature category and is already subject to high levels of household penetration. Volume sales therefore tend to follow population growth patterns. In 2010, the total population of Portugal increased by only 0.2%, which helps to explain the poor volume growth registered in cotton wool/buds/pads during 2010. Furthermore, there is no significant investment by cotton wool/buds/pads manufacturers in advertising and product and packaging innovation. In addition,...

The Cotton Wool/Buds/Pads in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Boxed Facial Tissues, Disposable Pants, Economy Toilet Paper, Household Care Wipes and Floor Cleaning Systems, Intimate Wipes, Light Incontinence, Luxury Toilet Paper, Moderate/Heavy Incontinence, Napkins, Nappies/Diapers, Personal Wipes, Pocket Handkerchiefs, Recycled Toilet Paper, Sanitary Protection Excluding Intimate Wipes, Standard Toilet Paper, Tablecloths.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Cotton Wool/Buds/Pads market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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