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Digestive Remedies in Singapore

Euromonitor International, March 2010, Pages: 36


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Due to the discontinuation of Gelusil and Bismag by Johnson & Johnson Pte Ltd and Wyeth Pharmaceuticals (Singapore) Pte Ltd respectively, Reckitt Benckiser (S) Pte Ltd ran intensive marketing campaigns for Gaviscon during late 2009 in order to gain value share though players noted that the brand has not managed to capture substantial value share as of end 2009 yet. That said, the brand had television advertisements shown during prime time, featuring firemen spraying antacids all over a person’s...

The Digestive Remedies Products in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Child-Specific Digestive Remedies, Diarrhoeal Remedies, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Motion Sickness Remedies

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Consumer Health industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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